COMMON MAPS
Map version new-york activity top-down
Main site Contact
Menu
↑ parent activity group ·
research dossier

JUST CAPITAL FOUNDATION INC
NEW YORK, NY · EIN 364764467 · Form 990 · FY2025 · NTEE V20 · Social Science · Large ($10M-$50M) · justcapital.com
revenue
$11.0M
expenses
$11.4M
net assets
$2.2M
employees
46
volunteers
31
program ratio
76%
mission · from form 990

THE MISSION OF JUST CAPITAL, AN INDEPENDENT NONPROFIT, IS TO DEMONSTRATE HOW JUST BUSINESS DEFINED BY THE PRIORITIES OF THE AMERICAN PUBLIC IS BETTER BUSINESS.

profile · synthesized from sources

Just Capital Foundation is an independent nonprofit that researches and promotes responsible business practices aligned with the priorities of the American public. It conducts large-scale public opinion polling, analyzes corporate performance on stakeholder issues, and produces rankings and data tools like the Just 100 Index and Just Intelligence platform. The organization aims to demonstrate how equitable business practices correlate with financial performance.

named programs · 4 · from sources

What they call their work

Financial Opportunity Module
Research module within Just Intelligence that analyzes statistical relationships between stakeholder performance and financial outcomes across industries and financial metrics.
Just 100 Rankings
Annual rankings of America's largest public companies based on performance across issues prioritized by the American public, including worker treatment, environmental impact, and governance.
Just Intelligence
Data and analytics platform providing corporate leaders with decision-grade insights on stakeholder performance, financial correlations, and responsible AI deployment; includes AI-powered chatbot for querying performance data.
Responsible AI Polling Initiative
Ongoing quarterly survey of the American public, investors, and corporate leaders to track expectations and perceptions around AI deployment, workforce impact, and corporate responsibility.
activities · 5 groups

What they do

  • AI Governance and Ethical Research 2 activities
    • Conducts quarterly public opinion and stakeholder polling on responsible AI deployment
      Conducts quarterly surveys of the American public, investors, and corporate leaders to measure shifting perceptions and priorities on AI, including workforce impacts, environmental concerns, and public trust. Survey waves include nationally representative samples of U.S. adults, corporate executives, and institutional investors, with findings synthesized into public reports and used to inform corporate and policy decision-making.
    • Publishes ongoing research and reports on responsible AI deployment
      Produces and disseminates research reports, including the Spring 2026 report and the inaugural "American Public, Investor, and Executive Perspectives on Responsible AI Deployment" report, translating survey data into actionable insights for corporate leaders, investors, and policymakers.
  • Industry and Community Recognition Awards 1 activity
    • Hosts advocacy events to promote responsible business leadership
      Hosts the annual Best of American Business Celebration at Nasdaq's MarketSite, convening business, philanthropy, and government leaders to recognize top-ranked companies and advance stakeholder capitalism.
  • Workplace DEI Research and Training 1 activity
    • Incubates and supports corporate impact initiatives
      Incubated the Corporate Impact Lab since 2022 and created the Worker Financial Wellness Initiative to build capacity and promote stakeholder-aligned business practices.
  • Impact Investing Knowledge & Technology Platforms 1 activity
    • Operates the Just Intelligence platform for corporate decision-making
      Develops and maintains the Just Intelligence platform, which includes tools such as a Financial Opportunity module and an AI-powered chatbot in beta, enabling corporate leaders to access stakeholder performance data, conduct scenario planning, and align management and boards on public expectations.
  • Uncategorized 1 activity
    • Develops and maintains the Just 100 Index and rankings
      Produces the Just 100 Index and annual Rankings evaluating responsible business leadership across 20 industries, based on public priorities and stakeholder performance. The Index has outperformed the Russell 1000 equal-weighted benchmark by 79% since 2019, and rankings incorporate data on corporate behavior, public opinion, and financial outcomes.
financials · form 990 · fy2025
revenue
Total revenue$10.95M
Contributions & grants$10.70M98%
Program service revenue$502K5%
Investment income$1470%
Other revenue$-247K
expenses
Total expenses$11.42M
Program expenses76%
Admin / overhead13%
Fundraising11%
Salaries & benefits$7.82M
Grants paid out$113K
Largest expense lineCompensation
balance sheet
Total assets$4.16M
Cash$2.02M
Investments$0
Liabilities$1.98M
Net assets$2.18M
Liquid reserves2.1 mo
6 years on record · 2020–2025 · YoY revenue -7.2%
leadership · form 990 part vii · fy2025

Who runs it

paid leadership · 10
NameTitleHours/wkCompensation
MARTIN WHITTAKER CEO, PRESIDENT 50 $802K
ALISON OMENS PRESIDENT (UNTIL OCTOBER 2025) 50 $437K
MOHAMMAD TAHIR KHAN CHIEF TECHNOLOGY OFFICER 50 $363K
TOLU LAWRENCE CHIEF IMPACT OFFICER 50 $323K
MONA PATNI SEN. DIR. QUANT RES & ANALYTICS 40 $265K
SHASHANK SHETH MANAGING DIRECTOR OF DATA 40 $263K
MARYKATE KING SENIOR DIRECTOR, PEOPLE 40 $251K
JENNIFER TONTI MD SURVEY RES. & INSIGHTS 40 $239K
RYAN D O'GRADY SEN. DIR., FIN AND OPERATION 50 $228K
ADIL AHMAD DIRECTOR, DATA ARCHITECTURE 40 $163K
board members · 15
  • ALAN H FLEISCHMANN — DIRECTOR
  • AMY LIU — SECRETARY
  • ARIANNA HUFFINGTON — DIRECTOR
  • CHARLES CY WANG — DIRECTOR
  • DAN ARIELY — DIRECTOR (OUTGOING)
  • DAN HESSE — DIRECTOR (OUTGOING)
  • DAN SCHULMAN — CHAIRMAN, DIRECTOR
  • DAVID KAMENETZKY — DIRECTOR (OUTGOING)
  • FRANZ PAASCHE — DIRECTOR
  • HOLLY GORDON — DIRECTOR
  • JASON WINGARD — DIRECTOR
  • JIM BILDNER — DIRECTOR (OUTGOING)
  • JOHN ROGERS JR — DIRECTOR (OUTGOING)
  • JONATHAN AUERBACH — DIRECTOR
  • KIP TINDELL — DIRECTOR
relationships · 20

Who they work with

  • Accenture Partner — Sponsor of the 2026 Best of American Business Celebration.
  • Bank of America Partner — Sponsor of the 2026 Best of American Business Celebration.
  • CNBC Partner — Partnership to announce and promote the 2026 Rankings of America's largest public companies.
  • Corporate Impact Lab Partner — Incubated and will fiscally sponsor the Corporate Impact Lab starting in 2026.
  • Covista Foundation Partner — Collaborates on initiatives related to workforce development, as referenced in joint commitment announcements.
  • Fortune 500 Company Partner — Collaborates with Fortune 500 companies whose leaders provide testimonials on the use of Just Intelligence data.
  • Fortune 500 Company Partner — Provides testimonials on the use of Just Capital's data and insights, indicating engagement with the platform.
  • Gerson Lehrman Group Partner — Collaborated with Just Capital on survey research regarding responsible AI deployment.
  • Gerson Lehrman Group Partner — Partnered with Just Capital to survey corporate executives on AI perceptions in January 2026.
  • Harris Poll Partner — Partnered with Just Capital to survey 1,000 American adults on AI perceptions in January 2026.
  • Microsoft Partner — Referenced in discussion of AI leadership perspectives, including CEO Satya Nadella's views on responsible AI development.
  • New Constructs Partner — Collaborated on research analyzing the relationship between stakeholder performance and financial performance.
  • NewtonX Partner — Partnered with Just Capital to survey institutional investors and analysts on AI perceptions in January 2026.
  • Not specified Partner — Partners with corporate leaders, investors, and the American public to gather insights on AI-related economic priorities.
  • Robin Hood Foundation Partner — Collaborated with Just Capital on AI survey research.
  • Robinhood Foundation Partner — Partnered with Just Capital to conduct surveys on responsible AI deployment.
  • The Harris Poll Partner — Conducted AI survey research in partnership with Just Capital.
  • The Harris Poll Partner — Conducted surveys on responsible AI deployment in partnership with Just Capital.
  • U.S. Census Bureau Government — Used demographic data from the U.S. Census Bureau to weight survey results.
  • Yahoo Finance Partner — Collaborated with Yahoo Finance to discuss findings from Just Capital's AI polling.
strategies · 4

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.

  • Human-Centered AI Governance
    methodology: human_centered_ai
    By advocating for human oversight in AI system design and deployment, the organization ensures technology serves public interests, because ethical and trustworthy AI must be shaped by human judgment and accountability, not automated decision-making alone.
  • Market-Driven Social Progress via Stakeholder Capitalism
    methodology: stakeholder_capitalism
    By demonstrating the financial and operational benefits of stakeholder-aligned corporate performance, the organization incentivizes responsible business practices, because market mechanisms can scale societal progress when corporate incentives are reoriented around public values.
  • Public Opinion-Grounded Corporate Evaluation
    methodology: public_opinion_evaluation
    By evaluating corporate behavior using nationally representative public opinion data, the organization produces credible, values-aligned assessments that drive corporate accountability, because corporate legitimacy and performance are enhanced when aligned with public priorities.
  • Stakeholder-Informed Framework for Responsible Business Leadership
    methodology: stakeholder_informed_framework
    By integrating public and multi-stakeholder perspectives into data-driven frameworks, the organization guides corporate decision-making in areas like AI, because responsible deployment and long-term business success depend on alignment with societal expectations and trust.