irs program accomplishments · form 990 part iii · fy2024
What they reported doing
- #1 primary $83KPLACEMAKING, COMMUNICATIONS, PROMOTIONS & EVENTS AND RETAIL ATTRACTION- PROMOTIONS OF HOLIDAY SHOPPING IN THE BUSINESS DISTRICT.
- #2 $93KBEAUTIFICATION & ENHANCEMENTS TO THE SIX BLOCK BUSINESS DISTRICT
named programs · 4 · from sources
What they call their work
Beautification & Enhancements
Implements streetscape improvements such as planters, seating, and clean-up initiatives to improve the business corridor
Holiday Lighting & Promotions
Organizes seasonal lighting displays and promotional campaigns to drive holiday shopping in the district
Outdoor Dining Support
Promotes and guides restaurants in setting up outdoor seating during warmer months
Placemaking & Public Art
Curates murals and art installations along Grand Street to enhance the streetscape and support local artists
activities · 8 groups
What they do
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Neighborhood Revitalization Initiatives 1 activity
- Advocacy for public funding and revitalizationSecured a $20 million state award through the NYS Downtown Revitalization Initiative by partnering with the Brooklyn Borough President’s office and initiating a Local Planning Committee to guide fund allocation for East Williamsburg.
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Public Space Beautification and Maintenance 1 activity
- Beautification and physical enhancementsImplements beautification projects including installation of tree guards, planting of native perennials in tree beds, compact dumpsters at key intersections, and new trash containers to improve sanitation and aesthetics along the Grand Street corridor.
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Business Member Promotion Services 1 activity
- Business support and economic promotionSupports local businesses through promotional activities, informational resources during crises like the COVID-19 pandemic, welcoming new establishments, and maintaining an interactive map and outdoor dining guide for the Grand Street commercial corridor.
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Community Festival & Event Production 1 activity
- Community events and promotionsHosts annual events including a Neighborhood Bash, Wine and Dine, Small Business Saturday, spring cleanup, and holiday lighting displays to promote local businesses and community engagement in the East Williamsburg business district.
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Curated Art Exhibitions and Public Displays 1 activity
- Public art and mural installationsCommissions, curates, and facilitates public art displays and murals along Grand Street, including the installation of 15 murals on building facades over three years and exhibitions of contemporary artworks at various addresses as part of the (be)longing: Art On Grand Street initiative.
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Supplemental Urban Sanitation Services 1 activity
- Street sanitation and cleaning servicesOperates a sanitation program that cleans Grand Street sidewalks, tree beds, and bike lanes 6–7 days per week, including through a 7-day-per-week street sweeping program that removed over 9,500 bags of litter and addressed over 400 graffiti incidents annually.
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Horticultural Education and Community Gardening 1 activity
- Tree stewardship and volunteer engagementRuns the Adopt-A-Tree program, a volunteer-based initiative enabling residents to care for over 900 street trees on Grand Street.
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Uncategorized 1 activity
- Needs assessment and planning researchConducting a comprehensive needs assessment of the physical, social, environmental, and economic conditions of East Williamsburg's commercial corridors to inform future development and programming.
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financials · form 990 · fy2024
revenue
Total revenue$434K
Contributions & grants$107K25%
Program service revenue$325K75%
Investment income$7110%
Other revenue$2K
expenses
Total expenses$380K
Program expenses74%
Admin / overhead26%
Fundraising0%
Salaries & benefits$184K
Grants paid out$0
Largest expense lineCompensation
balance sheet
Total assets$336K
Cash$238K
Investments$0
Liabilities$5K
Net assets$331K
Liquid reserves7.5 mo
5 years on record · 2019–2024 · YoY revenue +1.0%
leadership · form 990 part vii · fy2024
Who runs it
paid leadership · 1
| Name | Title | Hours/wk | Compensation |
|---|---|---|---|
| FRANCESCA FERNANDEZ BRUCE | EXECUTIVE DIRECTOR | 40 | $90K |
board members · 17
- ANA LEHR — MEMBER
- BRUNO DANIEL — MEMBER
- CHRISTOPHER WANG — SECRETARY
- ELI COHEN — MEMBER
- ELI LEIFER — MEMBER
- FRANCESCA ROMANA CAPUTO — MEMBER
- FRANK CRUZ — MEMBER
- JAY HIRSCH — MEMBER
- JOSE LEON — MEMBER
- MARITZA NIEVES — MEMBER
- MIGUEL GUADARRAMA — TREASURER
- PINCHUS HIKIND — MEMBER
- RAFAELLO VAN COUTEN — MEMBER
- SALVATORE OCCHIPINTI — CHAIR
- SERENA MOEHRING — MEMBER
- SHAINE STUHLMULLER — MEMBER
- WILL NIEVES — MEMBER
relationships · 58
Who they work with
- Alita Cafe Partner — Featured in the Grand Street BID outdoor dining guide as a café with sidewalk seating and baked goods.
- Ammazzacaffè Partner — Featured in the Grand Street BID outdoor dining guide as a restaurant with backyard seating.
- BK Jani Partner — Featured in the Grand Street BID outdoor dining guide as a restaurant with backyard seating.
- Best Pizza Partner — Featured in the Grand Street BID outdoor dining guide as a restaurant with shared backyard seating.
- Blinky's Partner — Featured in the Grand Street BID outdoor dining guide as a bar with a large backyard and signature cocktails.
- Blinky's Bar Partner — Hosts the annual Neighborhood Bash event organized by Grand Street BID.
- Borough President Antonio Reynoso Government — Government representative affiliated with Grand Street District Management Association Inc
- Brooklyn Borough President Reynoso’s office Partner — Partnered to submit an application for the NYS Downtown Revitalization Initiative grant.
- Brooklyn Chamber of Commerce Partner — Collaborated by directing businesses to Brooklyn Chamber of Commerce for information on forms of aid during the pandemic.
- Bushwick Country Club Partner — Featured in the Grand Street BID outdoor dining guide as a bar with backyard and mini-golf amenities.
- Café Miguel Partner — Featured in the Grand Street BID outdoor dining guide as a restaurant with backyard seating.
- Carneval Partner — Featured in the Grand Street BID outdoor dining guide as a Latin American restaurant with backyard patio seating.
- Comptroller Mark Levine Government — Government representative affiliated with Grand Street District Management Association Inc
- Council Member Jennifer Gutierrez Government — Government representative affiliated with Grand Street District Management Association Inc
- Crystal Lake Partner — Featured in the Grand Street BID outdoor dining guide as a bar with sidewalk seating and happy hour specials.
- Crystal Threading Partner — Partner business located at 754 Grand Street, supported by the Grand Street District Management Association.
- Dar 525 Partner — Featured in the Grand Street BID outdoor dining guide as a Mediterranean restaurant with built-in wood-clad patio seating.
- Dripped On Productions Partner — Art production and mural company that collaborated on the "Un Verano en Nueva York" mural project.
- East Williamsburg Trash Collective Partner — Partners with the organization on cleanup efforts along Grand Street.
- Emily Markert Partner — Collaborated with Grand Street BID on curation of multiple public art installations as part of the (be)longing: Art On Grand Street initiative.
- Facebook Partner — Shared information about the Facebook Small Business Grants Program to support local businesses.
- Graham Ave Business Improvement District Partner — Partner BID collaborating with Grand Street BID through the East Williamsburg Collaborative to serve the wider neighborhood.
- Graham Avenue BID Partner — Collaborated on the application for the NYS Downtown Revitalization Initiative grant.
- Grand Morelos Partner — Featured in the Grand Street BID outdoor dining guide as a Mexican restaurant with shaded sidewalk seating.
- GrantSpace Partner — Shared resources for artists and freelancers, including grant information from GrantSpace.
- Haab Partner — Featured in the Grand Street BID outdoor dining guide as a Mexican restaurant with curbside seating on Leonard Street.
- Haven Partner — Featured in the Grand Street BID outdoor dining guide as a bar with backyard seating and pool amenities.
- Hello Alice Partner — Shared information about the Hello Alice $10,000 emergency grant program for small businesses impacted by COVID-19.
- La Taqueria Partner — Featured in the Grand Street BID outdoor dining guide as a Mexican restaurant with sidewalk seating.
- Lady Jay's Partner — Featured in the Grand Street BID outdoor dining guide as a bar with backyard seating and rotating food offerings.
+ 28 more
strategies · 3
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Community-Led Stewardship and Ownershipmethodology: community_stewardshipBy involving residents in stewardship of public assets like trees and art, and using storytelling to elevate local narratives, we strengthen community belonging and sustain revitalization efforts because local ownership fosters long-term investment and pride in shared spaces.
- Local Economic Development Through Inclusive Planningmethodology: community_led_revitalization_planningBy supporting small businesses with financial access, promoting mixed-use retail, and guiding community-led allocation of public funds, we drive equitable economic growth because inclusive planning and targeted support enable resilient, diverse commercial ecosystems.
- Place-Based Community Revitalizationmethodology: place-based_managementBy integrating placemaking, sanitation, beautification, and community engagement, we improve economic vitality and quality of life in the Grand Street district because physical and social improvements create a more attractive and functional environment for residents and businesses.