irs program accomplishments · form 990 part iii · fy2024
What they reported doing
- #1 primary $298KSEE SCHEDULE O FOR THE DESCRIPTION ON THE CLEAN SWEEP PROGRAMCLEAN SWEEP PROGRAMTHE WHITE PLAINS DOWNTOWN DISTRICT MANAGEMENT ASSOCIATION'S (WPDDMA) CLEAN SWEEP AND GUM REMOVAL PROGRAM IS DESIGNED TO IMPROVE THE CLEANLINESS AND ATTRACTIVENESS OF THE DOWNTOWN. WITHOUT THIS PROGRAM DOWNTOWN, LITTER BASKETS WOULD QUICKLY BE OVERWHELMED BY THE VOLUME OF PEDESTRIANS ON THE STREETS DURING LUNCH AND EVENING HOURS. THE WPDDMA'S CLEAN TEAM, CLAD IN HIGHLY RECOGNIZABLE AND LOGO'D HATS, AND COATS WORKS 7 DAYS A WEEK, 52 WEEKS A YEAR TO ENSURE THAT LOOSE TRASH ON THE STREET IS REMOVED. IN FISCAL YEAR 2024/2025 THE CLEAN TEAM HELPED TO REMOVE OVER 2,000 TRASH BAGS PER MONTH FROM THE BUSINESS IMPROVEMENT DISTRICT'S SIDEWALKS AND ITS 99 TRASH RECEPTACLES. THE WPDDMA'S CLEAN TEAM ALSO REMOVES GUM SPOTS FOR THE BID'S SIDEWALKS. DURING FY24/25 THE WPDDMA'S CLEAN TEAM SPENT AN APPROXIMATE 100 HOURS REMOVING GUM DOWNTOWN. FY25 WAS THE ENTIRE FIRST YEAR THE BID OPERATED UNDER A NEW CONTRACT WITH STREETPLUS LLC AND IN THAT FISCAL YEAR THE COMPANY NEARLY DOUBLED ITS PRESENCE ON THE AVENUE IN TERMS OF HOURS, AND PROVIDED PAINTING OF ALL CHIPPED STREET FURNITURE ( BENCH LEGS AND TREE GRATES) ALONG THE MAMARONECK AVENUE ZONE IN THE BID BOUNDARIES.
- #2 $223KSEE SCHEDULE O FOR THE DESCRIPTION ON BID PLACEMAKING/ARTS PROGRAMMINGBEAUTIFICATION & HORTICULTUREWPDDMA ONCE AGAIN CONTRACTED WITH A NURSERY (TONY CASELI, INC.) TO PLANT AND MAINTAIN MULTIPLE LARGE STREET PLANTERS. EACH DOWNTOWN PLANTER MANAGED BY THE BID WAS FILLED WITH A DAZZLING ARRAY OF FLOWERS INCLUDING CANNA PRETORIA, NICOTIANA SARATOGA, COLEUS, ANGELONIA, IMPOMOEA AND SCAEVOLA. THESE PLANTINGS COUPLED WITH MANY MORE DONE BY THE CITY OF WHITE PLAINS BROUGHT SIGNIFICANT BEAUTY TO OUR DOWNTOWN CORRIDORS. THE BID ALSO AGAIN SPONSORED A PLANTING REFRESH OF THE URBAN GARDEN AT RENAISSANCE PLAZA.
named programs · 4 · from sources
What they call their work
Beautification & Horticulture
Contracted planting and maintenance of street planters and tree wells with seasonal flowers to enhance downtown aesthetics
Clean Sweep and Gum Removal Program
Weekly cleaning of sidewalks and trash receptacles, including manual gum spot removal, to maintain cleanliness in the Business Improvement District
Court Street Market
Weekly market offering food, baked goods, and live music to foster community engagement
Rock the Block
Summer concert series featuring live music performances to attract visitors and support local businesses
activities · 6 groups
What they do
-
Free Outdoor Music Concerts 2 activities
- Organizes and hosts Rock the Block summer concert seriesHosts a recurring monthly summer event series on the third Wednesday from May through August, featuring live music, expanded outdoor dining, family-friendly activities, and cultural programming in downtown White Plains. The events transform Mamaroneck Avenue into a pedestrian-friendly zone by closing it to vehicular traffic.
- Produces and hosts JazzFest White PlainsOrganizes a five-day annual jazz festival featuring 19 performances by established and emerging jazz artists, including GRAMMY Award winners, with free lunchtime and afternoon concerts held at various downtown venues.
-
-
Supplemental Urban Sanitation Services 1 activity
- Manages public space activation and maintenance in downtown White PlainsContracts for and supports urban beautification efforts including planting and maintaining street planters, watering hanging flower baskets, and sponsoring planting refreshes at public spaces such as Renaissance Plaza. Also conducts regular cleaning operations, removing over 2,000 trash bags monthly and thousands of gum spots annually from sidewalks in the Downtown Business Improvement District.
-
-
Managed Parking Services 1 activity
- Operates ParkWhitePlains mobile parking appProvides and operates a mobile application that enables users to pay for parking in city-owned structures, lots, and street meters; receive alerts before parking expires; remotely extend parking time; and redeem merchant-validated parking sponsored by local businesses.
-
-
Community Festival & Event Production 1 activity
- Organizes WP Soccerfest Block Party and other special eventsPlans and hosts one-time or annual community events such as the WP Soccerfest Block Party and the Puerto Rican Street Fair, featuring live music, cultural celebration, food vendors, arts and crafts, and family-friendly activities.
-
-
Organizational Newsletter Production and Distribution 1 activity
- Produces biweekly e-newsletter highlighting downtown events and newsCreates and distributes a biweekly digital newsletter that promotes downtown White Plains events, news, and developments to residents and visitors.
-
-
Business Improvement District Management 1 activity
- Supports downtown business operations and developmentProvides guidance to downtown businesses on compliance with municipal code requirements for waste disposal and snow removal, promotes downtown revitalization with a focus on retail, dining, and nightlife, and supports the development or approval of over 3,000 residential housing units in the downtown area.
-
financials · form 990 · fy2024
revenue
Total revenue$1.34M
Contributions & grants$1.32M98%
Program service revenue$00%
Investment income$23K2%
Other revenue$0
expenses
Total expenses$1.19M
Program expenses88%
Admin / overhead10%
Fundraising2%
Salaries & benefits$448K
Grants paid out$2K
Largest expense lineCompensation
balance sheet
Total assets$988K
Cash$670K
Investments$0
Liabilities$206K
Net assets$783K
Liquid reserves6.7 mo
6 years on record · 2019–2024 · YoY revenue -4.7%
leadership · form 990 part vii · fy2024
Who runs it
paid leadership · 1
| Name | Title | Hours/wk | Compensation |
|---|---|---|---|
| JENNIFER FURIOLI | SECRETARY/EXEC DIRECTOR | 40 | $141K |
board members · 24
- ANDY KIMERLING — DIRECTOR
- ANN BERNSTEIN — DIRECTOR
- ANTHONY HILL — DIRECTOR
- BONNIE SILVERMAN — CHAIRWOMAN
- BRIAN MAHON — VICE CHAIRMAN
- CHRIS GREENE — DIRECTOR
- GINA ANN PERRIELLO — DIRECTOR
- HANNA BEST — DIRECTOR
- INGRID RICHARDS — DIRECTOR
- JEANNIE MINSKOFF-GRANT — DIRECTOR
- JOSIAH BROCK — DIRECTOR
- LAUREN MORRIS — DIRECTOR
- LAUREN RONES-PAYNE — DIRECTOR
- MANNY POLLONI — DIRECTOR
- MICHAEL CALANO — DIRECTOR
- MICHAEL KESSNER — DIRECTOR
- MICHAEL TRAYNOR — TREASURER
- MITCH BODNER — DIRECTOR
- NICHOLAS WOLFF — DIRECTOR
- NICK TROMBETTA — DIRECTOR
- RAMONA MILLER — DIRECTOR
- SERGIO SENSI — DIRECTOR
- STUART LEVINE — DIRECTOR
- TAMMY CUOMO — DIRECTOR
relationships · 58
Who they work with
- 25 North Lex Partner — Partner property featured in downtown apartment listings
- 51 South Partner — Partner property featured in downtown apartment listings
- AVE Hamilton Green Partner — Partner property featured in downtown apartment listings
- ArtsWestchester Partner — Co-hosts JazzFest events including ticketed performances and interdisciplinary art-music collaborations.
- Avalon White Plains Partner — Partner property featured in downtown apartment listings
- Berkeley College Partner — Collaborates with educational institutions to enhance downtown vitality and workforce development.
- Brazen Fox Partner — Participating restaurant in the Rock the Block event.
- Brazen Fox Partner — Participating restaurant offering expanded outdoor dining during Rock the Block events.
- Brazen Fox Partner — Partner restaurant participating in Rock the Block by expanding outdoor dining onto Mamaroneck Avenue.
- Business Improvement District Network — Member of a network of business improvement districts focused on downtown revitalization and economic development.
- Cantina Partner — Participating restaurant in the Rock the Block event.
- Cantina Partner — Participating restaurant offering expanded outdoor dining during Rock the Block events.
- Cantina Partner — Partner restaurant participating in Rock the Block by expanding outdoor dining onto Mamaroneck Avenue.
- Casa Verde Corporation Partner — Formerly contracted to plant and maintain street planters and tree wells in Downtown White Plains.
- City of White Plains Government — Collaborates on downtown beautification efforts including street plantings and hanging flower baskets.
- Delicias Partner — Participating restaurant in the Rock the Block event.
- Eight Chester Partner — Partner property featured in downtown apartment listings
- Freebird Partner — Participating restaurant in the Rock the Block event.
- Freebird Partner — Participating restaurant offering expanded outdoor dining during Rock the Block events.
- Freebird Partner — Partner restaurant participating in Rock the Block by expanding outdoor dining onto Mamaroneck Avenue.
- Grace Church Partner — Hosts free lunchtime jazz performances as part of JazzFest.
- Hamilton Crossing Partner — Partner property featured in downtown apartment listings
- Hudson Grille Partner — Participating restaurant in the Rock the Block event.
- Hudson Grille Partner — Participating restaurant offering expanded outdoor dining during Rock the Block events.
- Hudson Grille Partner — Partner restaurant participating in Rock the Block by expanding outdoor dining onto Mamaroneck Avenue.
- Laz Parking Partner — Lists Laz Parking locations as available parking options within the district.
- Lazy Boy Saloon Partner — Participating restaurant in the Rock the Block event.
- Lazy Boy Saloon Partner — Participating restaurant offering expanded outdoor dining during Rock the Block events.
- Lazy Boy Saloon Partner — Partner restaurant participating in Rock the Block by expanding outdoor dining onto Mamaroneck Avenue.
- Lifting Up Westchester Partner — Collaborates with the organization to connect unhoused individuals to services through a dedicated outreach worker and resource materials.
+ 28 more
strategies · 3
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Arts-Driven Curation to Enhance Cultural and Economic Vibrancymethodology: arts-based community engagementBy curating live music and jazz festivals that feature both emerging and established artists in public and private venues, we attract diverse audiences and elevate downtown’s cultural profile because artist-centered programming increases perceived value and draws broader community and tourist participation.
- Event-Based Community Engagement to Strengthen Downtown Vitalitymethodology: event_based_community_engagementBy hosting recurring public events featuring live music, cultural programming, and family-friendly activities, we foster community engagement and activate underutilized spaces because regular, diverse programming draws consistent foot traffic and builds a sense of place.
- Temporary Pedestrianization for Public Space Activationmethodology: temporary_pedestrianizationBy temporarily closing streets to vehicles and reprogramming them as public spaces for dining, music, and social activities, we increase community engagement and support local businesses because accessible, car-free environments encourage longer stays and broader participation.