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NATIONAL COFFEE ASSOCIATION OF THE USA INC

NEW YORK, NY · EIN 237129817 · Form 990 · FY2024 · Medium ($1M-$10M) · ncausa.org
revenue
$5.5M
expenses
$5.3M
net assets
$2.1M
employees
12
program ratio
0%
mission · from form 990

TO PROMOTE AND FURTHER THE COFFEE INDUSTRY BOTH WITHIN THE INDUSTRY AND THE GENERAL PUBLIC. THE ASSOCIATION WILL CONDUCT VARIOUS ACTIVITIES FOR THE BETTERMENT OF THE INDUSTRY INCLUDING CONDUCTING RESEARCH AND STUDIES ON MATTERS IMPORTANT TO THE INDUSTRY, COMPILE DATA ON BEVERAGE CONSUMPTION IN THE INDUSTRY AND EDUCATE THE INDUSTRY AND CONSUMERS ON VARIOUS TOPICS WITHIN THE INDUSTRY AND PROMOTE A QULALITY BUSINESS ENVIRONMENT FOR THE INDUSTRY.

profile · synthesized from sources

Trade association representing the U.S. coffee industry since 1911. Provides members with market research, regulatory guidance, and networking opportunities through its annual convention. Focuses on advocacy, education, and data dissemination to support businesses across the coffee supply chain, from importers and roasters to retailers and allied companies.

irs program accomplishments · form 990 part iii · fy2024

What they reported doing

  1. #1 primary $0
    MARKET RESEARCH - RESEARCH AND COMPILATION OF DATA ON BEVERAGE CONSUMPTION FOR THE COFFEE INDUSTRY.
  2. #2 $0
    EDUCATIONAL AND PROMOTIONAL PROGRAMS - TO EDUCATE AND PROMOTE BOTH THE CONSUMER AND THE INDUSTRY OF BENEFITS OF COFFEE INCLUDING HEALTH ISSUES.
named programs · 6 · from sources

What they call their work

Coffee Labeling Resource Center
Guidance materials addressing regulatory compliance and litigation risks for coffee product claims such as "low acid"
Cold Brew Resource Center
Collection of technical resources including model HACCP plans to support safe production of cold brew coffee
Extended Producer Responsibility (EPR) Resources
Member-exclusive toolkit providing compliance checklists, webinars, and guidance on state-level packaging regulations
FSVP Toolkit
Regulatory guidance resources for members on compliance with FDA's Foreign Supplier Verification Program, including model plans and educational sessions
NCA Convention
Annual gathering of coffee professionals featuring educational sessions, networking events, and exhibits focused on industry trends, supply chain issues, and business development
National Coffee Data Trends (NCDT)
Comprehensive market research study providing consumer insights, market sizing, and trend analysis for the coffee industry
activities · 7 groups

What they do

  • Industry Research and Benchmarking 1 activity
    • Conducts and disseminates coffee industry market research
      Produces and provides access to comprehensive consumer and market research, including the National Coffee Data Trends (NCDT) study and Quarterly Market Sizing Snapshots, to inform industry stakeholders on consumption patterns and emerging trends.
  • Organizational Newsletter Production and Distribution 1 activity
    • Distributes member-focused publications and digital resources
      Produces and circulates the Coffee Reporter Weekly newsletter and maintains digital platforms offering advertising and sponsorship opportunities to enhance member visibility.
  • Mentorship and Professional Development Programs 1 activity
    • Facilitates mentorship and leadership recognition in the coffee industry
      Supports professional growth through organized mentorship meetups and by presenting annual awards that highlight charitable contributions and individual achievements within the coffee sector.
  • Professional Certification and Continuing Education 1 activity
    • Hosts educational webinars and training sessions for industry professionals
      Organizes monthly and on-demand webinars covering topics such as regulatory compliance, market trends, and sustainability, providing continuing education and expert access to member organizations.
  • Professional Networking Events 1 activity
    • Organizes annual convention for networking and professional development
      Hosts a yearly event bringing together over 800 coffee professionals for business networking, educational programming, awards recognition, and community engagement activities including a 5K run and Day of Service.
  • Public Awareness and Educational Outreach 1 activity
    • Provides educational content on health and sustainability topics
      Develops and shares informational materials on health-related coffee topics and sustainability issues such as Extended Producer Responsibility to inform both consumers and industry stakeholders.
  • Uncategorized 1 activity
    • Provides regulatory compliance resources and technical guidance to members
      Offers practical tools, model plans, and guidance documents to help members navigate food safety, import, and environmental regulations, including FSVP compliance, HACCP plans for cold brew, and Extended Producer Responsibility requirements.
financials · form 990 · fy2024
revenue
Total revenue$5.47M
Contributions & grants$00%
Program service revenue$5.39M99%
Investment income$81K1%
Other revenue$0
expenses
Total expenses$5.26M
Program expenses0%
Admin / overhead0%
Fundraising0%
Salaries & benefits$2.17M
Grants paid out$0
Largest expense lineCompensation
balance sheet
Total assets$5.15M
Cash$4.62M
Investments$0
Liabilities$3.08M
Net assets$2.07M
Liquid reserves10.5 mo
4 years on record · 2020–2024 · YoY revenue +6.5%
leadership · form 990 part vii · fy2024

Who runs it

paid leadership · 7
NameTitleHours/wkCompensation
WILLIAM M MURRAY PRESIDENT & 60 $655K
KELLEM EMANUELE VICE PRESIDE 60 $259K
MARK COREY SCI & GOV'T 40 $221K
THERESA BARTLETT MEMBER RELAT 40 $205K
DONNA PACHECO ADMINISTRATI 40 $192K
MATTHEW CARIANI EDU & RESEAR 40 $181K
HELENA DEAN COMMUNICATIO 40 $134K
board members · 18
  • ANDRES OSPINA — DIRECTOR
  • BRUCE GOLDSMITH — SECRETARY
  • COLMAN CUFF — DIRECTOR
  • DANIEL JACCARD — DIRECTOR
  • DANIELLE BARRAN — DIRECTOR
  • FRANCISCO GOMEZ — DIRECTOR
  • JANET COLLEY MORSE — DIRECTOR
  • JONATHAN WHITE — CHAIR
  • LISA SMOOT — DIRECTOR
  • LIZ LONGSTREET DARR — DIRECTOR
  • MATTHEW SAURAGE — DIRECTOR
  • MELISSA HENSHAW — DIRECTOR
  • MICHAEL GAVINA — DIRECTOR
  • MICHELLE BURNS — DIRECTOR
  • NATHALIE GABBAY — VICE CHAIR
  • NICOLAS RUEDA — DIRECTOR
  • PHIL MALONEY — DIRECTOR
  • ROB FERGUSON — DIRECTOR
relationships · 25

Who they work with

  • BMO Partner — Sponsor of the Appreciation Reception for NCA Board of Directors and invited guests at the 2026 NCA Convention
  • Brown Brothers Harriman Partner — Sponsor of the General Session 'Here Be Dragons: Navigating an Unprecedented Economy' at the 2026 NCA Convention
  • Cadeco Partner — Sponsor of the Breakfast with Tabletop Exhibitors at the 2026 NCA Convention
  • Community Coffee Company Partner — Sponsor of the Networking Coffee Break with Tabletop Exhibitors at the 2026 NCA Convention
  • Eight O'Clock Coffee Partner — Sponsor of the NCA Individual Recognition Awards at the 2026 NCA Awards Luncheon
  • Fetco Partner — Sponsor of the Breakfast with Tabletop Exhibitors at the 2026 NCA Convention
  • Gaviña Coffee Company Partner — Sponsor of the session 'From Black Swans to Black Coffee: How Disruption Shaped a Resilient Industry' at the 2026 NCA Convention
  • Louis Dreyfus Company Partner — Sponsor of the lunch portion of the NCA Awards Luncheon at the 2026 NCA Convention
  • Melitta Partner — Sponsor of the Coffee Gives Back Day of Service at the 2026 NCA Convention
  • Moins Coffee (Shanghai) Co., Ltd Partner — Sponsor of the Networking Coffee Break with Tabletop Exhibitors at the 2026 NCA Convention
  • Mother Parkers Tea & Coffee Partner — Sponsor of the NCA Origin Charity of the Year Award at the 2026 NCA Awards Luncheon
  • Multiview Partner — Collaborates with Multiview to offer advertising opportunities on NCA's digital platforms.
  • Nestlé USA Partner — Sponsor of the Coffee Gives Back Day of Service at the 2026 NCA Convention
  • Neumann Gruppe USA Partner — Sponsor of the Java Lounge and Event Hub at the 2026 NCA Convention
  • RPM Group Partner — Sponsor of the General Session: State of the Association & Keynote on AI & the Future of Coffee Supply Chain Leadership
  • Sintercafe Partner — Sponsor of the NCA Mentor & Mentee Meetup at the 2026 NCA Convention
  • Starbucks Coffee Company Partner — Sponsor of the Coffee Gives Back Day of Service at the 2026 NCA Convention
  • Stone X Partner — Sponsor of the Austin Afterglow Reception at the 2026 NCA Convention
  • Terri Bartlett Government — Contact for sponsorship inquiries related to the NCA Cold Brew Resource Center
  • Terri Bartlett Partner — Contact person for sponsorship inquiries related to the Coffee Labeling Resource Center.
  • ToxStrategies LLC Partner — Collaborates with NCA on FSVP educational sessions and expert guidance.
  • U.S. Food and Drug Administration Government — Regulatory agency whose Food Safety Modernization Act informs NCA's FSVP guidance and resources.
  • U.S. coffee industry Network — Trade association representing the U.S. coffee industry, including organizations across the supply chain.
  • Westrock Coffee Company Partner — Sponsor of the Networking Coffee Break with Tabletop Exhibitors at the 2026 NCA Convention
  • White Coffee Partner — Sponsor of the Welcome Session and 2026 NCDT Sneak Preview at the 2026 NCA Convention
strategies · 4

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.

  • Education, Advocacy, and Networking to Strengthen Industry Influence
    methodology: education-advocacy-networking
    By combining education, advocacy, and networking, the organization strengthens industry cohesion and influence because shared knowledge and collective representation increase members' ability to shape policy and market trends.
  • Extended Producer Responsibility to Advance Sustainability
    methodology: extended-producer-responsibility
    By advocating for policy frameworks that hold manufacturers financially responsible for packaging waste, the organization drives improvements in recyclability and waste reduction because financial accountability incentivizes sustainable design and lifecycle management.
  • Industry Intelligence and Capacity Building Through Research and Practical Tools
    methodology: industry-research-and-education
    By producing industry-specific research and actionable intelligence, and coupling it with practical compliance and operational tools, the organization enhances members' strategic decision-making and regulatory capacity because data-informed practices lead to stronger business resilience and quality standards.
  • Multi-Channel Partnerships to Extend Industry Reach and Influence
    methodology: multi-channel-partnership-engagement
    By leveraging sponsorship, co-branding, content collaboration, and advertising, the organization amplifies its reach and influence within the coffee industry because strategic partnerships extend credibility and broaden dissemination of key messages and resources.