irs program accomplishments · form 990 part iii · fy2024
What they reported doing
- #1 primary $92KMARKETING AND PROMOTION PROGRAM INCLUDES PROMOTING THE DISTRICT TO WORKERS, RESIDENTS AND TOURISTS AND TO RETAIN AND DEVELOP PROSPECTIVE BUSINESSES, DISTRIBUTION OF FREE PRINTED MATERIALS INCLUDING MAPS, GUIDES, NEWSLETTERS, AND OTHER INFORMATION.
named programs · 2 · from sources
What they call their work
Marketing and Promotion Program
Promotes the business district to workers, residents, and tourists; distributes free printed materials including maps, guides, newsletters, and other informational resources to support business retention and development.
Sanitation Program
Includes sidewalk sweeping, public trash removal, graffiti removal, painting of street furniture, and coordination with the New York City Department of Sanitation on district cleanliness and maintenance issues.
activities · 2 groups
What they do
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Regional Tourism Promotion 1 activity
- Marketing and promotion for business improvement districtConducts an ongoing marketing and promotion program to support economic growth in a business improvement district by distributing free printed materials such as maps, guides, and newsletters to workers, residents, and tourists. This includes outreach activities conducted in 2023.
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Supplemental Urban Sanitation Services 1 activity
- Sanitation services in business improvement districtOperates a sanitation program that includes sweeping sidewalks, removing trash and graffiti, painting street furniture, and providing supplemental sanitation services in coordination with the New York City Department of Sanitation.
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financials · form 990 · fy2024
revenue
Total revenue$369K
Contributions & grants$110K30%
Program service revenue$259K70%
Investment income$00%
Other revenue$0
expenses
Total expenses$372K
Program expenses83%
Admin / overhead17%
Fundraising0%
Salaries & benefits$0
Grants paid out$0
Largest expense lineProfessional Fees
balance sheet
Total assets$161K
Cash$7K
Investments$0
Liabilities$94K
Net assets$67K
Liquid reserves0.2 mo
6 years on record · 2019–2024 · YoY revenue +7.4%
leadership · form 990 part vii · fy2024
Who runs it
board members · 11
- ARNOLD WILSON — PRESIDENT
- BRENDA CALDWELL — DIRECTOR
- CRAIG RECLA — TREASURER
- HASHEM ALHARIRI — DIRECTOR
- LEWIS GJELAJ — VICE PRESIDENT
- MARIO SENA — DIRECTOR
- MARTIN VUKSANAJ — DIRECTOR
- RICKY RODRIGUEZ — DIRECTOR
- RUDY GJONAJ — DIRECTOR
- THOMAS GARTEN — DIRECTOR
- WILLIAM JEMAL — DIRECTOR
relationships · 1
Who they work with
- New York City Department of Sanitation Government — Coordinates with the organization on sanitation services and local concerns within the district.
strategies · 1
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Business Improvement District Modelmethodology: business_improvement_districtBy implementing coordinated marketing and sanitation programs within a designated district, we improve economic growth and district vitality because structured place-based management enhances commercial attractiveness and public space usability.