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5 ORGS · 23 ACTIVITIES ← all strategies ·
approach

Marketplace as Catalyst

By creating or strengthening shared marketplaces that connect producers, consumers, and community stakeholders, organizations drive economic opportunity and local system resilience, because these platforms reduce barriers to entry, build trust through direct engagement, and generate network effects that amplify impact across multiple actors. This strategy centers on using physical or social marketplaces—not just as sales venues—but as engines for systemic change in local food and economic systems. Unlike isolated business support or one-off events, this approach integrates access, visibility, infrastructure, and equity into a cohesive ecosystem where vendors, customers, and communities co-benefit. What distinguishes it is the intentional design of the marketplace as a civic and economic institution that sustains reciprocal relationships, rather than merely facilitating transactions.

5
orgs running it
23
activities of those orgs
12
activity groups touched
who runs it

Organizations running this strategy · 5

what it looks like in practice

Activities of orgs running this strategy

A sample of programmatic activities from the orgs above — what the strategy looks like on the ground.

  • Advocating for local business-friendly policies and downtown preservation SOUTHAMPTON CHAMBER OF COMMERCE INC
    advocacy
    Advocates for policies that support local businesses and preserve the historic and walkable character of downtown Southampton.
  • Hosting community and family events at the Rogers Mansion Museum Complex SOUTHAMPTON CHAMBER OF COMMERCE INC
    direct service
    Hosts family-friendly craft activities for children at the Rogers Mansion Museum Complex as part of community engagement and cultural programming.
  • Operating the Southampton Farmers & Artisans Market SOUTHAMPTON CHAMBER OF COMMERCE INC
    direct service
    Organizes and operates a weekly Farmers & Artisans Market every Sunday from May through September at Agawam Park in Southampton Village, featuring local farmers, fishers, bakers, and artisans. Vendor participation is restricted to bona-fide growers, producers, and local artisans, with all items requiring advance approval to maintain a non-competitive market. A bonus Saturday market is also hosted seasonally.
  • Providing visitor information and promoting tourism SOUTHAMPTON CHAMBER OF COMMERCE INC
    direct service
    Operates a year-round visitor information office on Main Street in the Village of Southampton and provides visitor information about Southampton and the South Fork of Long Island. Also supports tourism through promotion of cultural, agricultural, and member-hosted events via an annual events calendar and visitor recommendations.
  • Supporting local business development and promotion SOUTHAMPTON CHAMBER OF COMMERCE INC
    direct service
    Provides guidance and resources for new businesses on licensing and regulatory requirements, supports business promotion through networking events, social media, an annual booklet, and business directory listings. Also hosts events that foster business collaborations within Southampton's business ecosystem and offers enhanced visibility for premium members in the directory.
  • Operating weekly public markets and food festivals NEW AMSTERDAM PUBLIC MARKET ASSOC
    direct service
    Hosts weekly outdoor markets, festivals, and events that showcase regional food production, including operating monthly and later weekly public markets at the Old Fulton Fish Market in lower Manhattan from 2007 to 2014.
  • Revitalizing public market sites as regional food hubs NEW AMSTERDAM PUBLIC MARKET ASSOC
    direct service
    Works to revitalize the Old Fulton Fish Market and other public sites as markets and regional food hubs to support local food systems.
  • Supporting small businesses in regional agriculture NEW AMSTERDAM PUBLIC MARKET ASSOC
    direct service
    Fosters small businesses that support regional agriculture through market access and public programming.
  • Administers federal and state nutrition programs at farmers markets FARMERS' MARKET FEDERATION OF NEW YORK INC
    direct service
    Administers WIC and Senior Farmers Market Nutrition Programs, WIC Vegetables and Fruits Check Program, Farmers Market Wireless EBT Program, and NYC Health Bucks, enabling over 975 farmers at 450 markets and farm stands to accept benefits. Provides card readers, printers, and reimbursement for SNAP transaction fees.
  • Conducts research and disseminates findings to support farmers markets FARMERS' MARKET FEDERATION OF NEW YORK INC
    research
    Conducted benchmarking research in partnership with Cornell Cooperative Extension to define success metrics for farmers markets and updated market data in 2024. Disseminated findings through webinars, fact sheets, worksheets, and presentations to inform best practices.
  • Develops and promotes local food collectives FARMERS' MARKET FEDERATION OF NEW YORK INC
    direct service
    Founded Local Foods Mohawk Valley, a local food collective in Clinton, NY, to support year-round community access to local food and reduce farmers' marketing and selling costs.
  • Facilitates peer learning and community building among market stakeholders FARMERS' MARKET FEDERATION OF NEW YORK INC
    direct service
    Hosts monthly virtual meetups and expert-led discussions for farmers market managers and stakeholders to share skills, discuss operations, and engage peers through Q&A and collaborative learning.
  • Funds and monitors grant-supported projects FARMERS' MARKET FEDERATION OF NEW YORK INC
    grantmaking
    Provides oversight and monitoring of grant-funded projects and awardees, ensuring compliance and impact accountability for initiatives supporting farmers markets and local food systems.
  • Organizes community food access initiatives and promotional campaigns FARMERS' MARKET FEDERATION OF NEW YORK INC
    direct service
    Organized the statewide "Give Back NY" food drive during Farmers Market Week 2020 to support food pantries and launched the 2024 Farmers Market Week Toolkit with promotional materials, social media content, and activities to increase public engagement with local markets.
  • Provides training and professional development for farmers market managers and vendors FARMERS' MARKET FEDERATION OF NEW YORK INC
    capacity building
    Offers training, certification, and ongoing professional development through an annual conference, monthly virtual cohort programs, self-paced online courses, and expert-led webinars covering market management, nutrition program compliance, marketing, and business planning.
  • Supports farmers markets across New York State FARMERS' MARKET FEDERATION OF NEW YORK INC
    direct service
    Works with over 700 farmers markets statewide to promote their viability through services, programs, and partnerships that benefit farmers, consumers, and communities. Provides promotional assistance, facilitates information sharing, and serves as a unified voice for farmers markets.
  • Farmer registration and market linkage program Little Sun Inc
    direct service
    Registers 38–50 farmers per hub into a system to support employment opportunities and market linkages, with additional employment created at Lusaka headquarters.
  • Solar energy access for rural households and businesses Little Sun Inc
    direct service
    Installs solar home systems in Mumbwa, Zambia, enabling households and businesses to operate after dark; employs local residents for sales and maintenance and operates a MESH system that allows energy sharing between buildings.