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CHILDREN'S MEDIA ASSOCIATION INC

NEW YORK, NY · EIN 020769033 · Form 990EZ · FY2025 · NTEE A033 · Arts, Culture & Humanities · Small ($100K-$1M) · childrensmediaassociation.org
revenue
$106K
expenses
$96K
net assets
$100K
employees
mission · from form 990

THE ORGANIZATION IS COMPRISED OF PROFESSIONALS WHO ARE COMMITTED TO CREATING AND DISTRIBUTING THOUGHTFUL, ENTERTAINING MEDIA TO CHILDREN AND YOUNG ADULTS. THE ORGANIZATION SUPPORTS THIS COMMUNITY BY PRODUCING EDUCATIONAL EVENTS, PROMOTING PROFESSIONAL DEVELOPMENT, AND HELPING OUR MEMBERS TO LEAD, INNOVATE, AND SHAPE THE FUTURE OF CHILDREN'S MEDIA.

profile · synthesized from sources

Children's Media Association Inc. is a nonprofit professional community for creators and innovators in children's and family media. It supports its members through networking events, mentorship, workshops, and research dissemination. The organization operates chapters in New York, Los Angeles, and San Francisco, with virtual participation available worldwide.

named programs · 4 · from sources

What they call their work

CMA Book Club
Virtual book club exploring influential works related to children's media and development
CMA Events
Hosts in-person and virtual events including panel discussions, mixers, and screenings for children's media professionals
Mentorship Program
Connects emerging creators with experienced industry professionals for guidance and career development
Research & Insights Reports
Produces and disseminates research on trends and best practices in children's media
activities · 4 groups

What they do

  • Mentorship and Professional Development Programs 1 activity
    • Facilitate mentorship and professional exchange programs
      Supports professional growth through structured mentorship initiatives, including one-on-one pairings, collaborative mentorship groups, and intimate mentor gatherings. These programs connect experienced professionals with newcomers to foster mutual learning and career development in the children's media field.
  • Professional Networking Events 1 activity
    • Host educational and networking events for children's media professionals
      Organizes monthly in-person and virtual events, including panels, workshops, screenings, and informal meet-ups, to provide educational and networking opportunities for professionals in the children's media industry. Events include annual signature keynotes, StoryTime gatherings, and co-presented events such as the Red Chair Event at the Kidscreen Summit.
  • Professional Association Capacity Building 1 activity
    • Provide career and community resources for children's media professionals
      Offers a job board, newsletter, and educational resources to support self-directed learning and career advancement. Also operates regional chapters in New York, Los Angeles, and the Bay Area, and supports a global network of virtual members to strengthen community and professional exchange.
  • Uncategorized 1 activity
    • Produce research and guidance reports on representation in children's media
      Conducts and publishes research on gender, race, ethnicity, and disability representation in children's media, including the CMA Disability Representation Playbook, the Race and Ethnicity Playbook, and reports analyzing portrayals of girls and boys. These resources provide actionable guidance for creators to develop more inclusive and authentic content.
financials · form 990EZ · fy2025
revenue
Total revenue$106K
Contributions & grants$7241%
Program service revenue$11K10%
Investment income
Other revenue$13
expenses
Total expenses$96K
Program expenses
Admin / overhead
Fundraising
Salaries & benefits
Grants paid out
balance sheet
Total assets$100K
Cash
Investments
Liabilities
Net assets$100K
6 years on record · 2020–2025 · YoY revenue -15.2%
leadership · form 990 part vii · fy2025

Who runs it

board members · 10
  • ANEESHA DUBOIS — DIRECTOR OF EVENTS
  • ASHLEIGH NICHOLS — DIRECTOR OF OPERATIONS
  • CHIL KONG — DIRECTOR OF WORKSHOPS
  • COREY NASCENZI — DIRECTOR OF MENTORSHIP
  • JESSICA MCLAUGHLIN — CREATIVE DIRECTOR
  • KAYLA PAUL-KOCH — DIRECTOR OF TALENT & CULTURE
  • PHILLIPE CHARLES — DIRECTOR OF MARKETING
  • REBECCA POLLOCK — DIRECTOR OF SPONSORSHIPS
  • SHANESHA BROOKS — DIRECTOR OF MEMBERSHIP
  • WHITNEY KRAPES — DIRECTOR OF RESEARCH & INSIGHTS
relationships · 18

Who they work with

  • Amazon Smile Partner — Partner platform through which a percentage of eligible purchases is donated to support the Children's Media Association.
  • CMA Mentorship Committee Partner — Internal committee overseeing the design and implementation of the mentorship program.
  • Carter Higgins Partner — Author, illustrator, and former librarian leading the How Picture Books Work workshop.
  • Common Sense Media Network — Named as an organization advised by CMA Board Advisor Amy Friedman, indicating professional affiliation.
  • Emerald Wright-Collie Partner — Emmy award-winning creative producer leading the NYC Pitch Me! workshop.
  • Fred Rogers Government — Referenced as a foundational influence; CMA hosted a book discussion on his life and work.
  • Kidscreen Partner — Partnered with Children's Media Association to present the Red Chair Event at the Kidscreen Summit.
  • Kimbowser@childrensmediaassociation.org Partner — Contact point for volunteer inquiries and coordination.
  • LinkedIn Partner — Hosted an event featuring researchers and media makers on authentic disability representation in children's media.
  • Los Angeles Partner — Vibrant chapter location for the Children's Media Association
  • Members Network — Provides exclusive access to virtual events for logged-in members.
  • New York Partner — Vibrant chapter location for the Children's Media Association
  • Nickelodeon Partner — Early participants in the organization included professionals from Nickelodeon.
  • Noggin Partner — Early participants in the organization included professionals from Noggin.
  • San Francisco Partner — Vibrant chapter location for the Children's Media Association
  • Sesame Workshop Partner — Founding members and early participants in the organization had professional ties to Sesame Workshop.
  • Sesame Workshop Partner — Hosted a CMA event (Prix Jeunesse Suitcase) at its offices in New York.
  • YouTube Partner — Hosts the organization's video playlists on its platform.
strategies · 3

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.