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Reveal NYC Inc

New York, NY · EIN 453547263 · Form 990EZ · FY2020 · Micro (<$100K) · revealbeauty.org
revenue
$28K
expenses
$26K
net assets
$8K
employees
mission · from form 990

Serving Female survivors of Abuse/Sex Trafficking

profile · synthesized from sources

Reveal Beauty is a volunteer-driven nonprofit supporting female survivors of domestic violence and sex trafficking through empowerment programs centered on beauty, self-care, and professional development. The organization hosts annual makeover events and monthly workshops to help women rebuild confidence and re-enter society. Founded in 2007 in New York City, it has expanded to Austin and aims to grow into additional urban centers.

named programs · 3 · from sources

What they call their work

Annual Ultimate Makeover Event
Full-day event offering styling, pampering, and celebration to honor survivors and reinforce dignity and self-worth
Box of Love
Curated gift boxes containing cosmetics, skincare, self-care materials, and accessories delivered to survivors in shelters
Monthly Workshops
Programs focused on professional development, career counseling, interviewing skills, and self-care in fashion, beauty, and health
activities · 5 groups

What they do

  • Domestic and Sexual Violence Prevention Education 1 activity
    • Annual Ultimate Makeover event
      Organizes an annual event offering a full day of styling, pampering, and celebration for female survivors of domestic violence and sex trafficking in New York City, designed to honor dignity and beauty and support reintegration.
  • Therapeutic Comfort Kits and Room Makeovers 1 activity
    • Distribution of Boxes of Love to survivors
      Provides "Box of Love" gift boxes containing cosmetics, skincare essentials, self-care materials, and fashion accessories to female survivors of domestic violence and sex trafficking in New York City shelters.
  • Women's Empowerment and Leadership Development 1 activity
    • Monthly empowerment workshops for female survivors
      Conducts monthly workshops focused on professional development, career counseling, interviewing skills, and self-care in fashion, beauty, and health to support women who are survivors or at risk of domestic violence and sex trafficking in re-entering society.
  • Domestic Violence Survivor Support Services 1 activity
    • Support services for female survivors of abuse and trafficking
      Provides direct services and empowerment programs to over 1,200 female survivors of domestic violence and sex trafficking in New York City since 2007, in partnership with 7 women's shelters and organizations.
  • Volunteer Engagement and Capacity Support 1 activity
    • Volunteer-driven program operations
      Operates entirely with a volunteer-run local team and relies on volunteers for program delivery, social media, fundraising, and event support.
financials · form 990EZ · fy2020
revenue
Total revenue$28K
Contributions & grants$28K100%
Program service revenue$00%
Investment income$00%
Other revenue
expenses
Total expenses$26K
Program expenses
Admin / overhead
Fundraising
Salaries & benefits
Grants paid out
balance sheet
Total assets$8K
Cash
Investments
Liabilities
Net assets$8K
1 years on record · 2020–2020
leadership · form 990 part vii · fy2020

Who runs it

board members · 3
  • Alexander Hong — Board Member
  • Anna Doan — President & Board Chair
  • Steven McNeilly — Treasurer & Board Member
relationships · 17

Who they work with

  • 7 women’s shelters and organizations Partner — Collaborates with 7 women's shelters and organizations across NYC to deliver programs for survivors of domestic violence and sex trafficking
  • CT Safe Connect Partner — Lists CT Safe Connect as a resource for domestic violence support in Connecticut, indicating a referral or collaborative relationship.
  • NYC Hope Partner — Refers survivors to NYC Hope for immediate safety planning, shelter assistance, and community resources.
  • National Human Trafficking Hotline Partner — Provided referral to National Human Trafficking Hotline for victims and survivors of sex and labor trafficking
  • Restore Partner — Partner safe house collaborating with Reveal NYC to support female survivors of domestic violence and sex trafficking.
  • Reveal Beauty Network — Reveal NYC Inc operates under Reveal Beauty, a 501(c)3 nonprofit focused on empowering survivors through beauty and dignity.
  • Reveal Beauty Network — Reveal NYC is part of the broader Reveal Beauty organization's network of initiatives.
  • Reveal NYC Government — Reveal NYC is identified as the 501(c)(3) entity through which Reveal Beauty operates for tax-deductible donations.
  • Safe Horizon Partner — Referred clients to Safe Horizon for support related to crime and abuse
  • Safe Horizons Partner — Partner safe house collaborating with Reveal NYC to support female survivors of domestic violence and sex trafficking.
  • Spectrum News Partner — Featured in media coverage with Spectrum News discussing organizational expansion
  • anti-sex trafficking safe houses Partner — Partners with anti-sex trafficking safe houses to deliver services.
  • corporate sponsors Partner — Partners with corporate sponsors to create professional development, self-care initiatives, and co-innovate scalable programs.
  • domestic violence and sex trafficking women’s shelters Partner — Collaborates with shelters to create healing experiences that complement existing programs for survivors.
  • domestic violence shelter Partner — Partnered with a domestic violence shelter to host the first makeover event in 2006.
  • homeless shelters Partner — Partners with homeless shelters to deliver services.
  • revealbeauty.org Partner — Source website indicating organizational activities and partnerships in providing Boxes of Love.
strategies · 5

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.

  • Beauty as Empowerment
    methodology: beauty_as_empowerment
    By using beauty makeovers, self-care workshops, and professional attire provision, we restore survivors' sense of self-worth and identity, because affirming external and internal beauty disrupts trauma narratives and catalyzes reintegration.
  • Complementary Partnership Model
    methodology: complementary_partnership_model
    By collaborating with shelters and anti-trafficking organizations, we amplify healing and hope, because embedding empowerment programming within existing support systems increases reach and contextual relevance.
  • Integrated Skills and Dignity Building
    methodology: integrated_skills_wellness
    By combining professional skills training with beauty and self-care practices, we support reintegration of survivors, because practical capabilities and restored self-worth jointly enable confidence and economic participation.
  • Relentless Love and Unconditional Support
    methodology: relentless_love_model
    By providing consistent, unconditional care and affirmation, we reinforce survivors’ belief in their inherent worth, because sustained relational support counteracts the dehumanization of abuse and trafficking.
  • Survivor-Centered Community Healing
    methodology: experiential_community_healing
    By creating intentional community spaces for dialogue and shared experience, we foster healing and hope among survivors, because collective storytelling and mutual affirmation break isolation and rebuild dignity.