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THE PUBLIC GOOD PROJECTS INC
NEW YORK, NY · EIN 462717584 · Form 990 · FY2024 · NTEE E70 · Health Care · Medium ($1M-$10M) · publicgoodprojects.org
revenue
$9.6M
expenses
$8.9M
net assets
$1.7M
employees
48
volunteers
11
program ratio
58%
mission · from form 990

TO SOLVE THE BIGGEST HEALTH CHALLENGES BY MAKING THEM LOCAL, PERSONAL, SIMPLE TO UNDERSTAND, AND EVERYONES RESPONSIBILITY

profile · synthesized from sources

Public health nonprofit focused on improving health communication through evidence-based media monitoring, behavior change campaigns, and cross-sector initiatives. Works with public and private partners to address major health challenges using scientific evaluation and tailored messaging. Operates nationally with a remote team and emphasizes editorial independence and equity in its programming.

named programs · 6 · from sources

What they call their work

Documentaries
Produces documentary films on critical public health issues to educate and influence public understanding and policy
Health Communications Initiative (HCI)
Evidence-based social and behavior change interventions designed to improve public health outcomes through strategic messaging
Infodemiology Initiative
Large-scale media monitoring program that tracks public health narratives and misinformation across media channels to inform communication strategies
Public Good News (PGN)
Editorially independent news platform producing health-focused journalism and content supported by fiscal sponsorship while maintaining full editorial control
Publications
Produces peer-reviewed research, reports, and analysis on public health communication and behavior change
Trusted Messenger Program
Initiative that identifies and empowers credible community voices to deliver health information in culturally resonant ways
activities · 2 groups

What they do

  • Community Health Equity Initiatives 1 activity
    • Design and implementation of evidence-based public health programs
      Independently designs, manages, and implements evidence-based public health programs tailored to specific populations, with scientific evaluation built into program delivery. These programs are localized and personalized to address major health challenges and increase public understanding and shared responsibility.
  • Workplace and Affiliate Giving Programs 1 activity
    • Funding and sponsorship facilitation through corporate partnerships
      Engages corporate partners to sponsor entire program portfolios or specific topic areas via the Impact to Equity initiative, enabling the expansion and support of public health programming through targeted sponsorship models.
financials · form 990 · fy2024
revenue
Total revenue$9.65M
Contributions & grants$1.20M12%
Program service revenue$8.31M86%
Investment income$101K1%
Other revenue$36K
expenses
Total expenses$8.93M
Program expenses58%
Admin / overhead36%
Fundraising5%
Salaries & benefits$5.40M
Grants paid out$0
Largest expense lineCompensation
balance sheet
Total assets$4.05M
Cash$3.41M
Investments$0
Liabilities$2.35M
Net assets$1.70M
Liquid reserves4.6 mo
6 years on record · 2019–2024 · YoY revenue +3.1%
leadership · form 990 part vii · fy2024

Who runs it

paid leadership · 3
NameTitleHours/wkCompensation
JOSEPH SMYSER CEO 40 $280K
JACLYN GOLDBARG CHIEF PROGRAM OFFICER 40 $225K
POLLY DONG COO/CFO 40 $207K
board members · 11
  • ANGELA BAZZI — DIRECTOR
  • DAVID ERTEL — DIRECTOR
  • DIANA ACOSTA — SECRETARY
  • DR ELLEN WARTELLA — DIRECTOR
  • ERNESTO RAMIREZ — FINANCE CHAIR
  • GEOFF BOEING — DIRECTOR
  • JESSICA BROY HUTTON — DIRECTOR
  • JOHN HOFFMAN — FOUNDER
  • KAYVAN HERAVI — DIRECTOR
  • PHIL MARINEAU — CHAIR
  • RUTH WOODEN — VICE CHAIR
relationships · 16

Who they work with

  • Gates Foundation Funder — Former Director of Media & External Relations at the Gates Foundation is a member of The Public Good Projects leadership team.
  • Google Business Partner — Technology platform used for business operations and collaboration
  • Levi Strauss & Co. Government — Former President and CEO of Levi Strauss & Co. serves as Chair of The Public Good Projects.
  • Merck Government — Director of Global Vaccines Public Policy at Merck is a member of The Public Good Projects leadership team.
  • Monday Partner — Technology platform used for project management and team coordination
  • Montefiore Medical Center Government — Former official at Montefiore Medical Center is a member of The Public Good Projects leadership team.
  • PAHO Government — Former official at PAHO is a member of The Public Good Projects leadership team.
  • Pepsi-Cola North America Government — Former President and CEO of Pepsi-Cola North America serves as Chair of The Public Good Projects.
  • Public Agenda Partner — Former President of Public Agenda serves as Vice Chair of The Public Good Projects.
  • Slack Partner — Technology platform used for communication and collaboration
  • The Advertising Council Partner — Former President of The Advertising Council serves as Vice Chair of The Public Good Projects.
  • U.S. Department of Health and Human Services Government — Former official at U.S. Department of Health and Human Services is a member of The Public Good Projects leadership team.
  • USAID Government — Former official at USAID is a member of The Public Good Projects leadership team.
  • University of Miami Health System Government — Former Chief Financial Officer and Chief Strategy Officer of University of Miami Health System is a member of The Public Good Projects leadership team.
  • World Health Organization Government — Former Director of Communications at the World Health Organization is a member of The Public Good Projects leadership team.
  • corporate partners Partner — Corporate partners sponsor program portfolios or topic areas through the Impact to Equity initiative.
strategies · 2

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.