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Friends of Ithaca Farmers Market

Ithaca, NY · EIN 870886187 · Form 990 · FY2024 · NTEE K11 · Food, Agriculture & Nutrition · Small ($100K-$1M) · ifmfriends.org
revenue
$198K
expenses
$103K
net assets
$95K
employees
0
volunteers
20
program ratio
0%
mission · from form 990

Extend the community benefit of the Ithaca Farmers Market - supporting a secure food system supporting business development and tourism creating an vibrant place for community gathering.

profile · synthesized from sources

Friends of the Ithaca Farmers Market is a nonprofit founded in 2021 to support the Ithaca Farmers Market at Steamboat Landing. It works to enhance community access, food equity, and vendor success through infrastructure improvements, educational programming, and financial incentives. The organization focuses on strengthening the local food system in Ithaca, NY, by improving market facilities and expanding outreach to underserved populations.

irs program accomplishments · form 990 part iii · fy2024

What they reported doing

  1. #1 primary $1K
    Two events - campaign launch party on 9 17 24 and Oktoberfest on 10 10 24
named programs · 4 · from sources

What they call their work

EBT SNAP Incentive Program
Increases food affordability by accepting EBT SNAP benefits and providing a 40% increase in purchasing power through a state-funded incentive program
Educational Programming and Partnerships
Collaborates with Cornell Cooperative Extension and other organizations to offer nutrition education, cooking demos, and literacy-based activities like the “Summer Supper” story fence for families at the market
Pathway to the Pavilion
Capital campaign to improve the Ithaca Farmers Market parking lot with accessible pathways, better traffic flow, native plantings, and stormwater management to enhance visitor experience and environmental sustainability
Vendor Business Development Support
Plans to provide business planning services, micro-loans, and subsidized fees to help new and low-income vendors succeed at the market
activities · 4 groups

What they do

  • County and Regional Agricultural Fair Management 2 activities
    • Organizes community events to promote the Ithaca Farmers Market
      Plans and hosts community events such as a campaign launch party and Oktoberfest to engage the public and promote the Ithaca Farmers Market.
    • Promotes the Ithaca Farmers Market through public events and parades
      Participates in public events such as the Ithaca Fest Parade and Ithaca Festival Parade to raise awareness and promote the Ithaca Farmers Market.
  • Local Food Market Operation 1 activity
    • Enhances SNAP beneficiaries' purchasing power at the market
      Participates in a New York State program that increases Supplemental Nutrition Assistance Program (SNAP) beneficiaries' purchasing power by 40% at the Ithaca Farmers Market.
  • Youth and Family Cooking Education 1 activity
    • Provides nutrition education and food-related programming at the market
      Offers nutrition education, cooking tips, recipes, and food samples to market patrons through educator-led programs in partnership with organizations like Cornell Cooperative Extension.
  • Uncategorized 1 activity
    • Undertakes infrastructure improvements at the Ithaca Farmers Market
      Leads capital campaigns and manages state grant funding, including a $3.2 million state grant, to support parking lot renovations and other infrastructure improvements at the Ithaca Farmers Market.
financials · form 990 · fy2024
revenue
Total revenue$198K
Contributions & grants$198K100%
Program service revenue$00%
Investment income$150%
Other revenue$0
expenses
Total expenses$103K
Program expenses0%
Admin / overhead66%
Fundraising34%
Salaries & benefits$0
Grants paid out$0
Largest expense lineProfessional Fees
balance sheet
Total assets$95K
Cash$92K
Investments$0
Liabilities$0
Net assets$95K
Liquid reserves10.7 mo
2 years on record · 2023–2024 · YoY revenue +47.8%
leadership · form 990 part vii · fy2024

Who runs it

board members · 12
  • Barbara Eden — Board Vice President
  • Barbara Knuth — Board Member
  • Bob Tuori — Board Member
  • Brien Bianchi — Board Member
  • Denise Melito — Board Member
  • Dominick Recckio — Board Member
  • Jan Norman — Board Member
  • Jennifer Wilkins — Board Treasurer
  • Michael Sampson — Board Member
  • Monika Roth — Board President
  • Nancy Crane — Board Member
  • Paul Mazzarella — Board Member
relationships · 13

Who they work with

  • Children’s Reading Connection Partner — Identified as a potential partner for future educational collaborations such as Farmers Market field trips and literacy-based programming.
  • Cornell Cooperative Extension Partner — Collaborates with the Farmers Market to deliver nutrition education programs at daily markets.
  • GreenStar Co-op Partner — Sponsored the capital campaign launch event.
  • Ithaca Farmers Market Partner — Collaborates to enable vendors like Veronika’s Pastries to sell at the market and build sustainable businesses.
  • Ithaca Farmers Market Partner — Supports and enhances operations of the Ithaca Farmers Market at Steamboat Landing.
  • New York State Government — Participates in a state-administered program that enhances SNAP benefits at the farmers market.
  • New York State Government — Recipient of a Local Waterfront Revitalization Grant for market improvements.
  • Red Feet Wine Market Partner — Sponsored the capital campaign launch event.
  • Shealena Hartwell Partner — Photographer who captured images for the 50th Anniversary Party.
  • Visit Tompkins Weekly Partner — Collaborates to publish stories about key contributors to the Ithaca Farmers Market.
  • Wegmans Partner — Sponsored the capital campaign launch event.
  • Whitham Planning Design Landscape Architecture PLLC Partner — Partnered to provide project scope and timeline for the parking lot improvement project.
  • ithacafestival Partner — Collaborates with the Ithaca Festival for joint events.
strategies · 3

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.

  • Community Education Partnerships to Promote Local Food Systems
    methodology: community-education-partnership
    By partnering vendors with educators and nonprofits, we increase public understanding of and demand for nutrition-dense, locally sourced food, because experiential and educational outreach strengthens consumer engagement with the local food system.
  • SNAP Incentive Program to Increase Food Access
    methodology: SNAP_incentive_program
    By providing $2 in bonus funds for every $5 of SNAP benefits redeemed, we increase affordability and incentivize low-income households to use their benefits at the farmers market, because financial incentives reduce economic barriers to accessing fresh, local produce.
  • Supporting Economic Independence Through Vendor Entrepreneurship
    methodology: economic-independence-through-entrepreneurship
    By offering business planning services, micro-loans, and subsidized fees to beginning vendors, we foster economic independence and grow the local agricultural economy, because removing financial and technical barriers enables underserved entrepreneurs to succeed in the local food system.