COMMON MAPS
Map version new-york activity top-down
Main site Contact
Menu
↑ parent activity group ·
research dossier

CAR WASH OPERATORS OF NJ INC

REXFORD, NY · EIN 223084125 · Form 990EZ · FY2024 · Small ($100K-$1M) · cwonj.com
revenue
$156K
expenses
$93K
net assets
$400K
employees
mission · from form 990

THE PURPOSE OF THE ORGANIZATION IS TO PROVIDE AN ASSOCIATION THAT SOLELY REPRESENTS THE CAR WASH INDUSTRY IN THE STATE OF NJ, TO ADVANCE AND SAFEGUARD THE BUSINESS INTEREST OF THE NJ CAR WASH INDUSTRY MY PROMITING THE RELATIONSHIPS WITH AUTOMOTIVE AND EQUIPMENT MANUFACTURERS INDIVIDUAL CAR WASH OPERATOR AND THE GENERAL PUBLIC.

profile · synthesized from sources

Car Wash Operators of New Jersey (CWONJ) is a nonprofit trade association founded in 1951 that represents professional carwash operators in New Jersey. It advances the industry by promoting environmental awareness, legislative advocacy, and operational excellence. The organization supports members through educational events, networking opportunities, and resources on labor law and business practices.

named programs · 4 · from sources

What they call their work

Annual Carwash Tour
Event offering members the opportunity to visit and learn from leading carwash operations
Carwash Con East
Annual regional trade convention co-hosted with other state associations, featuring educational sessions, networking events, and an exhibit floor for suppliers and operators
Carwasher of the Year Award
Annual award recognizing outstanding carwash operators who exemplify professionalism, innovation, and high operational standards
Legislative Advocacy
Initiative to represent members' interests in state government, including outreach during drought emergencies and promotion of water conservation policies
activities · 7 groups

What they do

  • Professional Networking Events 1 activity
    • Conducting annual car wash tours for members
      Organizes and hosts an annual Carwash Tour for members, including the 25th annual event that attracted over 70 participants, to facilitate peer learning and operational insights across car wash facilities.
  • Industry Trade Association Services 1 activity
    • Legislative advocacy for car wash operators
      Engages in advocacy efforts at the state level to represent the interests of car wash operators in New Jersey, including promoting favorable policies and building relationships with lawmakers and regulatory bodies.
  • Membership Program Administration 1 activity
    • Managing online membership services and communications
      Offers online membership signup and access to members-only content, event notifications, and communications to support engagement and retention within the car wash operator community.
  • Community Event Fundraising 1 activity
    • Organizing charity fundraising events
      Organizes a Carwash Weekend Fundraiser in support of the Children’s Miracle Network, leveraging industry participation to raise funds for children’s health causes.
  • Professional Conference & Symposium Organization 1 activity
    • Organizing regional car wash industry conventions and events
      Plans and hosts the annual Northeast Regional Carwash Convention, such as the 35th edition in Atlantic City with nearly 1,800 attendees, providing education, networking, and industry engagement opportunities for car wash owners, operators, and suppliers.
  • Organizational Newsletter Production and Distribution 1 activity
    • Providing educational meetings and content for members
      Conducts regular educational membership meetings and publishes the Northeast Carwasher magazine to share industry knowledge, best practices, and updates with members.
  • Industry and Community Recognition Awards 1 activity
    • Recognizing excellence in car wash operations
      Administers the Carwasher of the Year award to recognize outstanding car wash operations that demonstrate professionalism, innovation, and high operational standards.
financials · form 990EZ · fy2024
revenue
Total revenue$156K
Contributions & grants$00%
Program service revenue$00%
Investment income$11K7%
Other revenue
expenses
Total expenses$93K
Program expenses
Admin / overhead
Fundraising
Salaries & benefits$30K
Grants paid out$10K
balance sheet
Total assets$400K
Cash
Investments
Liabilities
Net assets$400K
5 years on record · 2020–2024 · YoY revenue +33.5%
leadership · form 990 part vii · fy2024

Who runs it

paid leadership · 1
NameTitleHours/wkCompensation
SUZANNE STANSBURY EXECUTIVE DIRECTOR 10 $28K
relationships · 14

Who they work with

  • Autobell Partner — Hosted presentation by Joseph Noel, district manager, at CWONJ Fall Meeting to share industry insights and operational strategies.
  • Children’s Miracle Network Partner — Partners with Children’s Miracle Network for a carwash weekend fundraiser.
  • Express Auto Spa Partner — Recognized Mark Tarnofsky of Express Auto Spa as 2025 Carwasher of the Year; he has joined the CWONJ board as an operator.
  • ICS Partner — Sponsored the lunch for the 25th Carwash Tour.
  • Kathleen Caminiti Partner — Provides access to labor lawyer Kathleen Caminiti for member support.
  • Kleen-Rite Corp Partner — Sponsored the 25th Anniversary celebration cake for the Carwash Tour.
  • Kleen-Rite Corporation Partner — Partnered to develop and deliver self-service carwash education seminars at Carwash Con East
  • Micrologic Partner — Sponsored the bus and lunch for the 25th Carwash Tour.
  • Mid-Atlantic Carwash Association Partner — Co-facilitates the Carwash Con East event
  • New England Carwash Association Partner — Co-facilitates the Carwash Con East event
  • New York State Car Wash Association Partner — Co-facilitates the Carwash Con East event
  • Simoniz USA Partner — Sponsored the bus for the 25th Carwash Tour.
  • Sonny’s Partner — Sponsored the lunch for the 25th Carwash Tour.
  • Thayer Leadership Partner — Provided leadership training on difficult conversations for managers at Carwash Con East
strategies · 4

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.

  • Industry Capacity Building Through Targeted Education and Leadership Development
    methodology: targeted-industry-education
    By delivering sector-specific education and leadership training in partnership with experts, the organization improves operational standards and management quality across the industry because tailored learning increases adoption of best practices and strengthens organizational resilience.
  • Legislative and Policy Advocacy for Industry Interests
    methodology: legislative-advocacy
    By engaging in legislative processes and shaping policy, the organization advances the collective business interests of New Jersey car wash operators because direct advocacy strengthens industry influence and protects operational autonomy.
  • Networking and Innovation Through Site-Based Learning
    methodology: networking_and_learning_through_site_tours
    By organizing site tours that showcase operational excellence, the organization fosters peer-to-peer learning and industry innovation because direct exposure to successful models accelerates the adoption of best practices.
  • Strategic Site Repurposing to Overcome Market Barriers
    methodology: adaptive_site_repurposing
    By repurposing existing commercial structures for car wash use, the organization enables industry expansion into resistant or regulated markets because adaptive reuse bypasses zoning and community opposition.