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HEARTS OF GOLD INC
NEW YORK, NY · EIN 134194879 · Form 990 · FY2024 · NTEE T30 · Philanthropy & Grantmaking · Medium ($1M-$10M) · heartsofgold.org
revenue
$1.1M
expenses
$1.4M
net assets
$1.3M
employees
13
volunteers
16
program ratio
75%
mission · from form 990

HELP ENRICH THE LIVES OF HOMELESS MOTHERS AND THEIR CHILDREN; TRAIN WOMEN TO ENTER THE JOB MARKET THEREBY OBTAINING THEIR OWN HOME.

profile · synthesized from sources

Hearts of Gold Inc is a New York City-based nonprofit that supports homeless mothers and their children by providing emergency assistance, educational programs, and workforce development. Founded in 1994, the organization stabilizes families through basic needs support, strengthens them with tutoring and parenting workshops, and promotes long-term independence via job training. Its social enterprise, tth Vintage Boutique, funds programs while offering employment experience to participants.

irs program accomplishments · form 990 part iii · fy2024

What they reported doing

  1. #1 primary $125K
    YOUTH EDUCATION- FOR OUR CHILDRENHEARTS OF GOLD PROVIDES PRIVATE AND SEMI-PRIVATE TUTORING AT OUR LEARNING CENTER, SUMMER ENRICHMENT PROGRAMS AND SCHOOL SUPPLY GIVEAWAYS TO MOTIVATE HOMELESS, FORMERLY HOMELESS AND LOW INCOME CHILDREN TO STAY IN SCHOOL, EXCEL, AND PURSUE THEIR DREAMS OF HIGHER EDUCATION. OUR APPROACH REFLECTS OUR FOUNDER'S VISION OF HELPING EACH STRUGGLING CHILD REACH THE HIGHEST ACADEMIC BAR HE OR SHE CAN IMAGINE, WHILE GIVING THEM THE OPPORTUNITY TO CREATE A FUTURE THAT WILL OUTSHINE AND REDEFINE THEIR PAST.
named programs · 8 · from sources

What they call their work

Alumni Support Groups
Peer-led network for program graduates to mentor others and share resources, fostering long-term community resilience.
Baby Shower-in-a-Bag
Distributes newborn supplies such as diapers, bottles, and blankets to mothers in temporary housing.
Back-to-School Celebration
Distributes filled backpacks and school supplies to children to promote school readiness and academic achievement.
Coats for Christmas
Provides seasonal coats, hats, and gloves to children to protect them during winter months.
Emergency Food Bags
Delivers reusable bags of healthy groceries paired with recipe books to help moms prepare nutritious meals in shelters.
Fresh Start Bags
Provides hygiene and essential items to families entering shelters to support immediate housing stability.
Fresh Start University (FSU)
Workforce development program offering job readiness training, job placement, and economic empowerment for mothers.
Virtual Tutoring & Learning Center
Free academic support for students in temporary housing, offering tutoring in math and literacy for grades 2–12.
activities · 7 groups

What they do

  • Back-to-School Supply Distribution 1 activity
    • Deliver comprehensive support services to homeless mothers and their children
      Provides emergency assistance including MetroCards, school supplies, food, clothing (such as school uniforms and winter coats), furniture, and reusable laundry bags with essential items. Also distributes grade-appropriate backpacks through the Ready, Set, Back to School initiative—over 450 were distributed in 2022.
  • Single Parent Support Services 1 activity
    • Deliver financial literacy and parenting education programs
      Offers financial literacy courses and parenting skills workshops to support homeless mothers in achieving long-term stability and self-sufficiency.
  • Volunteer Engagement and Capacity Support 1 activity
    • Facilitate volunteer engagement to support program delivery
      Offers volunteer opportunities to support its mission and program services through a formal volunteer intake process.
  • Nonprofit Retail and Merchandise Sales 1 activity
    • Offer workforce development and employment opportunities for homeless mothers
      Operates The Thrifty HoG Vintage Boutique as a social enterprise that provides paid internships, flexible employment, job training, soft skills development, resume building, and customer service experience to homeless mothers. The boutique offers curated vintage and donated goods for men and women, including décor and small home furnishings.
  • Summer Day Camp Programs 1 activity
    • Operate summer enrichment programs for children and teens
      Provides summer enrichment programs and a summer enrichment camp for teens, offering educational and developmental activities during school breaks for low-income and homeless children.
  • After-School Academic and Enrichment Programs 1 activity
    • Provide educational support and tutoring to children of homeless mothers
      Operates a Learning Center that provides free tutoring, homework help, and educational trips six days a week for children of homeless mothers; also offers virtual tutoring via Zoom with a requirement of at least three sessions per week and ongoing progress assessments. 84% of children attending two weekly sessions for a full school year improve academic performance by at least one grade level.
  • Food Distribution and Hunger Relief 1 activity
    • Provide meals to homeless mothers and children
      Serves and delivers meals to homeless mothers and children, including meals provided at the Learning Center and through direct delivery; 2,100 meals were served and delivered according to reported data.
financials · form 990 · fy2024
revenue
Total revenue$1.08M
Contributions & grants$664K61%
Program service revenue$00%
Investment income$14K1%
Other revenue$402K
expenses
Total expenses$1.36M
Program expenses75%
Admin / overhead16%
Fundraising9%
Salaries & benefits$283K
Grants paid out$149K
Largest expense lineFacilities
balance sheet
Total assets$1.31M
Cash$751K
Investments$0
Liabilities$0
Net assets$1.31M
Liquid reserves6.6 mo
4 years on record · 2020–2024 · YoY revenue +4.1%
leadership · form 990 part vii · fy2024

Who runs it

paid leadership · 1
NameTitleHours/wkCompensation
DEBORAH KOENIGSBERGER CEO 40 $179K
board members · 7
  • BRENDA BERGER — ASSOCIATE DIRECTOR
  • CHRISTOPHER POULTON — ASSOCIATE DIRECTOR
  • CLAUDE CASTRO — ASSOCIATE DIRECTOR
  • FLORIAN KOENIGSBERGER — ASSOCIATE DIRECTOR
  • JORDAN TAMCHIN — ASSOCIATE DIRECTOR
  • LILLIE NKENCHOR — ASSOCIATE DIRECTOR
  • TOM WANG — ASSOCIATE DIRECTOR
relationships · 15

Who they work with

  • CCFG Partner — Supports Hearts of Gold through sponsorship.
  • Candid Government — Maintains Platinum-level transparency with Candid, reflecting the highest standard of data disclosure.
  • Century 21 Department Store Partner — Supports Hearts of Gold through sponsorship.
  • Charity Navigator Government — Rated by Charity Navigator with a four-star rating, the highest rating from America's largest independent charity evaluator.
  • Cheryl & Michael Barrett Funder — Provides financial support to Hearts of Gold.
  • Google Partner — Supports Hearts of Gold through sponsorship.
  • Grady Health System Partner — Collaborates with Grady Health System on integrated health and social service initiatives.
  • MWM Financial Partner — Supports Hearts of Gold through sponsorship.
  • Noir et Blanc I tth Vintage Boutique Partner — Collaborates with Hearts of Gold through shared leadership and likely resource alignment, as the founder of Hearts of Gold is also owner and stylist at Noir et Blanc.
  • The Balsamo Family Foundation Funder — Provides financial support to Hearts of Gold.
  • The Copy Specialist Partner — Supports Hearts of Gold through sponsorship.
  • The George Link Jr Charitable Trust Funder — Provides financial support to Hearts of Gold.
  • The Scheerer Family Foundation Funder — Provides financial support to Hearts of Gold.
  • local shelters Partner — Collaborates with local shelters to administer programs and services for homeless families.
  • providers Partner — Works with local providers to deliver services supporting housing stability and family resilience.
strategies · 5

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.

  • Academic Acceleration for Social Mobility
    methodology: academic-empowerment-for-social-mobility
    By helping children achieve high academic goals, the organization enables them to transcend cycles of poverty, because academic success opens pathways to higher education and economic opportunity that disrupt intergenerational disadvantage.
  • Economic Empowerment Through Integrated Support
    methodology: economic_empowerment
    By combining education, housing support, and employment training, the organization fosters long-term economic stability for homeless mothers and their children, because integrated services address root causes of poverty and enable sustainable independence.
  • Personalized, Relationship-Driven Tutoring
    methodology: personalized_learning
    By delivering one-to-one tutoring grounded in strong tutor-student relationships, the organization improves literacy and learning outcomes for students in temporary housing, because personalized attention and trust address both academic gaps and the emotional impacts of instability.
  • Social Enterprise as Workforce Incubator
    methodology: social_enterprise
    By operating a social enterprise retail model, the organization creates paid employment and skill development opportunities for homeless mothers, because real-world job training in a supportive environment increases workforce re-entry success and financial self-sufficiency.
  • Three-Pillar Pathway to Stability
    methodology: three-pillar_framework
    By guiding families through a structured sequence of Stabilize, Support, and Sustain, the organization produces long-term housing stability and independence, because this phased approach addresses immediate crises while building enduring economic and social capacity.