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6 ORGS · 44 ACTIVITIES ← all strategies ·
approach

Empowerment Through Participation

By equipping individuals and communities with skills, platforms, and agency to lead and coordinate advocacy, organizations produce sustained collective action and systemic change, because empowered participants with practical tools, social support, and ownership are more effective and resilient than passive recipients of top-down campaigns. This strategy centers on building capacity and infrastructure that enable decentralized, autonomous engagement—whether through digital platforms, training programs, or open-source toolkits. It distinguishes itself from purely message-driven or policy-lobbying approaches by prioritizing the development of activist identity, peer networks, and local leadership as core drivers of impact. While tactics vary—from humor-based disruption to legal reform education—the shared belief is that lasting change emerges not just from external pressure but from cultivating an empowered, connected base capable of self-sustaining momentum.

6
orgs running it
44
activities of those orgs
12
activity groups touched
who runs it

Organizations running this strategy · 6

what it looks like in practice

Activities of orgs running this strategy

A sample of programmatic activities from the orgs above — what the strategy looks like on the ground.

  • Distributing outreach materials to promote animal advocacy CONNECT FOR ANIMALS INC
    direct service
    Produces and distributes print-ready outreach materials such as flyers and business cards to raise awareness about factory farming and support recruitment into the animal advocacy movement.
  • Facilitating community connections and collaboration among animal advocates CONNECT FOR ANIMALS INC
    direct service
    Enables connections among individuals who care about animals through monthly virtual meetups, online gatherings, and regional team meetings, fostering friendship, mentorship, collaboration, and campaign coordination. Includes events for vegans, volunteers, and regional advocates such as those in the Bay Area.
  • Hosting national conference and educational programming for animal advocates CONNECT FOR ANIMALS INC
    capacity building
    Organizes an annual national conference that brings together volunteers, advocates, and animal welfare organizations to improve animal and human lives. The conference includes education and training on animal issues and citizen advocacy methods such as lobbying and community engagement.
  • Hosting skill-building and mindfulness events for advocates CONNECT FOR ANIMALS INC
    direct service
    Hosts public speaking events to help vegans develop communication skills and support animal advocacy, as well as monthly online meditation sessions focused on veganism, compassion, and mindfulness, featuring silent meditation and group sharing.
  • Operating online platform and newsletter to connect individuals with animal advocacy events and resources CONNECT FOR ANIMALS INC
    direct service
    Operates a free online platform, mobile app, and weekly newsletter to connect individuals with pro-animal events, groups, resources, and advocacy opportunities, including local, virtual, and large-scale events. The platform includes a searchable directory of animal advocacy organizations and curated event listings.
  • Organizing virtual advocacy events to advance animal welfare commitments CONNECT FOR ANIMALS INC
    advocacy
    Organizes virtual events aimed at urging companies to fulfill cage-free egg commitments and end the caging of hens, engaging advocates in targeted corporate accountability efforts.
  • Providing nonprofit governance education for animal advocacy organizations CONNECT FOR ANIMALS INC
    capacity building
    Hosts webinars on the legal and practical aspects of nonprofit board-executive director relationships, including trust-building, conflict navigation, and governance dynamics, to strengthen organizational effectiveness in the animal advocacy sector.
  • Training advocates for animal protection policy and legislative change CONNECT FOR ANIMALS INC
    advocacy
    Provides training and education to advocates to support and enact animal protection policies and legislation at local, state, and federal levels, building capacity for effective citizen advocacy.
  • Author and publish research on government reform and governance frameworks THE COMMON GOOD INSTITUTE INC
    research
    Produces research publications, including books and reports, on government reform, such as "The Death of Common Sense," "Saving Can-Do," "Not Accountable," and reports proposing new governance frameworks to empower public officials in infrastructure and decision-making modernization.
  • Conduct public education and advocacy for legal and government reform THE COMMON GOOD INSTITUTE INC
    advocacy
    Engages in public education activities to promote awareness of the need for legal reform and advocates for structural changes in government operations, including calls for a National Infrastructure Board and a special commission to improve government functionality.
  • Found and lead a nonpartisan organization dedicated to government reform THE COMMON GOOD INSTITUTE INC
    advocacy
    Founded Common Good, a nonpartisan organization focused on advocating for government reform and improving public sector decision-making through research, publications, and convenings.
  • Organize virtual forums on public sector reform and bureaucracy reduction THE COMMON GOOD INSTITUTE INC
    advocacy
    Convenes virtual forums to discuss and promote reform in government operations, including topics such as remaking public service, reducing healthcare and school bureaucracy, and improving legal frameworks for pandemic recovery.
  • Collaborating with NGOs and activist groups to co-develop and implement campaigns THE YES LAB INC
    direct service
    Partners with organizations such as Greenpeace and housing justice groups to co-develop and execute activist projects, often taking primary responsibility for implementation while centering community voices and issues.
  • Conducting activist research and experimental campaigns THE YES LAB INC
    research
    Runs experimental activist projects over multi-year periods, building on two decades of experience to test and refine tactics for social change.
  • Conducting campaigns to shift corporate behavior on environmental and social issues THE YES LAB INC
    advocacy
    Leads targeted advocacy campaigns to pressure corporations—such as Stop & Shop and TotalEnergies—to change practices linked to deforestation, greenwashing, and fossil fuel expansion, often in collaboration with other activist groups.
  • Creating public illusions and spectacles to generate media attention on social issues THE YES LAB INC
    advocacy
    Stages large-scale public illusions—both physical and digital—to provoke public questioning, shift narratives, and attract media coverage around pressing political and environmental issues, using humor and trickery as core tactics.
  • Delivering activist trainings and workshops for students and organizations THE YES LAB INC
    capacity building
    Provides intensive, semester-long, and short-term trainings at universities and with activist groups—including at CUNY, NYU, CalArts, and in Belfast—on creative tactics, campaign strategy, and media engagement to build grassroots capacity.
  • Developing and sharing open-source activist tools and frameworks THE YES LAB INC
    capacity building
    Creates and freely distributes activist methodologies, such as the Meddleverse framework, along with tools, stories, and campaign examples to enable independent use by other activists and organizations.