named programs · 3 · from sources
What they call their work
Meeting Toolkit
Curated directory of local service providers including caterers, speakers, transportation, photo/video, rentals, and printing companies to support event planning.
Meetings & Conventions Support
Provides free planning assistance, venue selection, logistics coordination, and group activity planning for meetings and conventions in Saratoga County.
Wedding Planning Services
Offers complimentary wedding planning support including site tours, vendor introductions, hotel block assistance, and transportation options for couples.
activities · 5 groups
What they do
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Regional Tourism Promotion 3 activities
- Operate visitor center and provide destination informationOperates the Saratoga Springs Heritage Area Visitor Center on Broadway in downtown Saratoga to provide information about local history, attractions, dining, shopping, and events. Maintains and promotes a comprehensive directory of Saratoga County businesses with contact details, websites, and map listings to assist visitors and residents.
- Promote seasonal and recreational tourism offeringsProduces and distributes seasonal guides highlighting summer nightlife, outdoor dining, family-friendly accommodations, and cultural experiences such as concerts at the Saratoga Performing Arts Center. Promotes recreational activities including swimming locations and farm-to-table dining experiences across Saratoga County.
- Promote tourism across key market segmentsActively promotes Saratoga County as a premier destination for weddings, meetings, conventions, group events, film productions, and sporting events. Provides targeted promotional materials and leverages unique local assets such as mineral springs, horse racing, historic sites, and proximity to major transportation hubs to attract diverse visitor segments.
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County and Regional Agricultural Fair Management 1 activity
- Organize and promote signature annual events and trailsOrganizes and promotes the Saratoga County Fair in Ballston Spa featuring agricultural exhibits, live entertainment, midway rides, and fair food. Operates the Saratoga Farmers' Market at High Rock Park and maintains a countywide list of farmers markets. Produces the Capital Craft Beverage Trail passport and comprehensive guide to promote craft beverage tourism.
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Digital Communications and Content Management 1 activity
- Provide media and promotional support for eventsConducts pre-event promotional campaigns to increase attendance, provides website and landing page support for event participants, drafts press releases and welcome letters, and makes available a photo gallery of Saratoga for use in publications. Distributes complimentary destination guides, maps, and welcome posters to event attendees.
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Event Venue Rental Services 1 activity
- Provide specialized visitor services for weddings and film productionsOffers complimentary wedding planning services including private site tours, vendor introductions, hotel room block assistance, and a 10% discount coupon at over 100 local businesses. Supports film and TV productions by connecting them with local crew, talent, equipment, vendors, and discounted accommodations.
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Uncategorized 1 activity
- Support event and meeting planning with free coordination servicesProvides free end-to-end planning support for meetings, conventions, group events, and sporting events, including venue selection, logistics coordination, accommodation blocks, transportation, and group activity planning. Offers access to 72 lodging properties with over 4,032 rooms and event spaces that accommodate groups from 25 to 40,000 attendees.
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financials · form 990 · fy2024
revenue
Total revenue$2.64M
Contributions & grants$635K24%
Program service revenue$1.95M74%
Investment income$56K2%
Other revenue$0
expenses
Total expenses$2.62M
Program expenses57%
Admin / overhead43%
Fundraising0%
Salaries & benefits$1.21M
Grants paid out$0
Largest expense lineCompensation
balance sheet
Total assets$2.04M
Cash$1.30M
Investments$0
Liabilities$367K
Net assets$1.68M
Liquid reserves5.9 mo
5 years on record · 2020–2024 · YoY revenue +25.9%
leadership · form 990 part vii · fy2024
Who runs it
paid leadership · 2
| Name | Title | Hours/wk | Compensation |
|---|---|---|---|
| DARRYL LEGGIERI | PRESIDENT | 40 | $234K |
| MARY JO JANIS | VICE PRESIDENT | 40 | $167K |
board members · 22
- ALEX TUCKER — DIRECTOR
- CARMINE DECRESCENTE III — IMMEDIATE PAST CHAIR
- CHARLIE HOERTKORN — DIRECTOR
- DAN FORTIER — DIRECTOR
- DAVID HAYES — DIRECTOR
- GARY FOX — DIRECTOR
- HELEN WATSON — IN-COMING CHAIR
- JASON FITCH — DIRECTOR
- KEVIN TUOHY — DIRECTOR
- KRISTY GODETTE VENTRE — DIRECTOR
- LESLIE DICARLO — DIRECTOR
- MADDY ZANETTI — DIRECTOR
- MEGAN HENNESSEY — TREASURER
- NANCY BAMBARA — CHAIR
- RYAN MCMAHON — DIRECTOR
- SAAD JUNAID — DIRECTOR
- SAMANTHA BOSSHART — DIRECTOR
- TEDDY FOSTER — DIRECTOR
- THOMAS NEWKIRK — DIRECTOR
- THOMAS OLSEN — DIRECTOR
- TODD SHIMKUS — DIRECTOR
- WENDY LAWRENCE — DIRECTOR
relationships · 65
Who they work with
- 15 Church Partner — Featured as a recommended dining destination with a notable patio in Saratoga Springs.
- 15 Church Partner — Featured as an upscale contemporary American fine dining restaurant in downtown Saratoga Springs.
- 9 Miles East Farm Partner — Featured as a farm-to-table dining destination offering farm-grown ingredients and pizza.
- 9 Miles East Farm Partner — Partner farm and restaurant promoted for on-site grown menu items and eco-friendly dining.
- Albany International Airport Partner — Transportation partner providing air access for visitors to Saratoga Springs.
- All Occasions Limo Partner — Transportation vendor listed in wedding service provider directory.
- Alpine Amusement Group Partner — Partner organization providing entertainment and gaming services for events.
- Amtrak Government — Provides rail service to Saratoga Springs with a station located near downtown.
- Artisanal Brew Works Partner — Featured as a craft brewery with outdoor seating and live events.
- Bigler Photographers Partner — Partner organization providing photo and video services for events.
- Bigler Photographers Partner — Photography and videography vendor listed in wedding service provider directory.
- Black Dog Advertising Partner — Partner organization providing advertising and marketing services for meetings and events.
- Blooms Floral Design Partner — Florist listed in wedding service provider directory.
- C&P Tents Partner — Partner organization providing rental equipment such as tents and chairs for events.
- ChowBella Partner — New member business offering pet services and retail in Saratoga Springs.
- Dakota Ridge Farm Partner — Partner farm promoted for unique agritourism offerings including llama treks and shearing classes.
- Discover Saratoga Network — Member organization whose businesses are listed in the Saratoga Business and Service Directory.
- Druthers Brewing Company Partner — Featured as a craft brewery known for house-brewed beers and comfort food.
- Druthers Brewing Company Partner — Featured as a downtown brewery with a patio and weekend live music offerings.
- Druthers Brewing Company Partner — Partner brewery promoted for on-site brewing and full food menu in Saratoga Springs.
- Facebook Partner — Uses Facebook as a platform to share news and updates about Saratoga
- Familiar Creature Partner — Featured as a wine bar with a seasonal patio offering small plates and curated wines in downtown Saratoga Springs.
- Gaffney's Partner — Highlighted as a reopened landmark restaurant on Caroline Street with a revamped patio and live music programming.
- Galway Rock Vineyard and Winery Partner — Partner vineyard promoted for sustainable wine production and family ownership.
- Hattie's Restaurant Partner — Featured as a historic Southern and Louisiana cuisine restaurant in Saratoga County.
- Heal Infrared Sauna & Cold Plunge Partner — New member business providing wellness and recovery services in downtown Saratoga Springs.
- Instagram Partner — Uses Instagram to engage audiences with visual content about Saratoga
- Little Luxe Rentals Partner — New member business delivering baby gear to vacation rentals and hotels in the Saratoga Springs and Lake George regions.
- Make Me Fabulous Partner — Hair and makeup vendor listed in wedding service provider directory.
- Mazzone Partner — Catering vendor listed in wedding service provider directory.
+ 35 more
strategies · 3
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Destination Marketing for Economic Developmentmethodology: destination_marketing_for_economic_developmentBy positioning Saratoga County as a premier travel destination through targeted promotion of events, experiences, and infrastructure, the bureau drives visitor spending and local economic growth because tourism demand directly stimulates business activity and job creation in the region.
- Event-Driven Tourism Activationmethodology: event-driven_tourism_promotionBy leveraging major seasonal events like the Saratoga Racecourse meet to anchor promotional campaigns, the bureau concentrates visitation during peak periods because high-profile events act as catalysts for widespread tourist attraction and media attention, amplifying regional visibility and business revenue.
- Experience-Based Destination Curationmethodology: experience_based_tourism_promotionBy curating and promoting integrated, experience-based itineraries—spanning dining, agriculture, events, and culture—the bureau increases visitor engagement and length of stay because immersive, multi-activity visits generate greater economic impact than single-attraction trips.