What they call their work
What they do
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Community and Public Broadcasting Services 3 activities
- Capacity building for public radio stations of colorProvides fundraising and programming training, consulting, and capacity-building support to African-American and diverse public radio stations to enhance their operational effectiveness and market competitiveness, with documented efforts beginning in the 1990s.
- Network operation for African-American public radio stationsOperates a network of over 100 member and affiliate public radio stations focused on amplifying African-American and diverse cultural voices, with programming reaching up to 3 million listeners weekly.
- Production and syndication of diverse music and cultural programmingProduces and distributes radio programs in genres including Contemporary Jazz, Soul, World, Blues, Funk, and Afro-Latin music, as well as cultural and linguistic features on prominent African-American figures, through the Public Radio Satellite System and direct syndication to affiliate stations.
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Arts Professional Advocacy & Equity Initiatives 1 activity
- Advancing diversity in public media through collaborationPlays a leading role in promoting diversity and inclusion in public media by collaborating with national organizations representing underserved communities to expand representation and access.
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Uncategorized 1 activity
- Production and distribution of national news/talk programmingCo-created and produced national daily news/talk shows hosted by African-American talent in partnership with NPR from 2000 to 2009, distributing content that brought African-American voices to a national public radio audience.
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Who runs it
| Name | Title | Hours/wk | Compensation |
|---|---|---|---|
| LORETTA RUCKER | EXECUTIVE DIRECTOR | 40 | $33K |
- WENDY WILLIAMS — BOARD CHAIRMAN
Who they work with
- Clark Atlanta University Partner — Hosts WCLK-FM on its campus, where "The Soul of Jazz" is produced.
- Corporation for Public Broadcasting Government — Referenced as the entity that initiated a targeted effort in the mid-1980s inviting noncommercial African-American, Latino, and Native American stations to join public radio.
- HBCU Partner — Seeks partnerships with public radio stations located at Historically Black Colleges and Universities to distribute African-American content.
- Historically Black Colleges and Universities Network — 28 member stations are licensed to HBCUs, contributing to the network's reach and community engagement.
- Jim Luce Partner — Peabody Award-winning producer involved in the production of the audio series.
- KPVU (Prairie View A&M University) Partner — Collaborating radio station in the production of a music documentary.
- NPR Partner — Partnered to develop three national news/talk shows bringing African-American voices to NPR and African-American stations nationwide.
- NPR Partner — Partnered with NPR from 2000 to 2009 to create national daily news/talk shows hosted by African-American talent.
- Native Public Media Partner — Collaborates with the organization to advance diversity in public media.
- Public Radio Satellite System Government — Listed as a supporter of the Consortium.
- Radio Bilingue Partner — Collaborates with the organization to advance diversity in public media.
- Steve Edwards Partner — Host of the Steve Edwards Soul Show, producing weekly music programming for the Consortium.
- TVM Productions Partner — Co-producer of the Cool Jazz Countdown radio program.
- TenShare Media Partner — Co-producer of the Cool Jazz Countdown radio program.
- The Latino Public Radio Consortium Partner — Collaborates with the organization to advance diversity in public media.
- The Luce Group Partner — Production partner in creating a national music documentary.
- WCLK-FM Atlanta Partner — Produces "The Soul of Jazz" from WCLK-FM studios; WCLK is an AAPRC affiliate station.
- WEAA Government — Jazz radio station where co-host Marcellus Shepard serves as Program Director.
- WJAB-FM Partner — AAPRC Affiliate station that produces "Return to the Source" from its studios at Alabama A&M University.
- hosts Partner — Works with hosts to develop and present radio programming.
- independent producers Partner — Collaborates with independent producers to develop radio programming.
- station-based producers Partner — Collaborates with station-based producers to develop radio programming.
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Amplification of Underserved Community Voicesmethodology: community-voice_amplificationBy centering public broadcasting on the perspectives and cultures of underserved communities, the Consortium increases equitable representation in media, because commercial broadcasters often lack economic incentive to serve these audiences, creating a critical role for public media as a democratic platform.
- Capacity Building Through Training and Network Developmentmethodology: capacity_building_through_training_and_syndicationBy training content creators and building multi-market partnerships, the Consortium strengthens the infrastructure of African-American public media, because institutional capacity and professional development lead to more sustainable, high-quality programming and broader audience engagement.
- Culturally Resonant Programming and Syndicationmethodology: culturally_resonant_programmingBy developing and distributing culturally specific, high-quality radio programming through syndication and collaboration with public media partners, the Consortium increases representation of African-American voices and strengthens institutional capacity within public media, because shared content production amplifies reach and sustainability while meeting the cultural needs of underserved audiences.
- Genre and Audience Diversification for Inclusionmethodology: genre_diversificationBy diversifying musical genres and targeting younger, college-educated, diverse audiences, the Consortium expands public media’s cultural relevance and listener base, because blending jazz, soul, world, and talk formats attracts underrepresented demographics who are underserved by traditional public radio formats.
- Modular Audio for Cultural Legacy Preservationmethodology: modular_audio_educationBy using modular audio formats to document and disseminate the ideas of African-American thought leaders and artists, the Consortium preserves cultural legacies and promotes education, because accessible, reusable audio content enables broader dissemination and long-term engagement with intellectual heritage.