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REACH OUT AND READ OF GREATER NEW YORK INC
NEW YORK, NY · EIN 134080045 · Form 990 · FY2024 · NTEE B92 · Education · Medium ($1M-$10M) · reachoutandreadnyc.org
revenue
$1.5M
expenses
$1.7M
net assets
$614K
employees
0
volunteers
25
program ratio
73%
mission · from form 990

TO PROVIDE SUPPORT, GUIDANCE, TRAINING AND FINANCIAL AND TECHNICAL RESOURCES TO MEMBER PROGRAMS PARTICIPATING IN THE NATIONAL PEDIATRIC EARLY-LITERACY PROGRAM KNOWN AS REACH OUT AND READ; TO COOPERATE WITH COMMUNITY-BASED LITERACY PROGRAMS AND OTHER ORGANIZATIONS THAT ARE OR PLAN TO BE ENGAGED IN PROMOTING INTEREST IN AWARENESS OF THE BENEFITS OF EARLY EXPOSURE TO BOOKS AND THE ENJOYMENT OF READING; TO WORK WITH LIBRARIES TO INCREASE THE NUMBER OF FAMILIES WITH LIBRARY CARDS AND TO ENCOURAGE FAMILIES TO TAKE ADVANTAGE OF LIBRARY FACILITIES; TO ENGAGE IN OR SPONSOR RESEARCH ON THE EFFECTS OF EARLY PEDIATRIC LITERACY INTERVENTION AND TO COLLABORATE WITH THE EFFORTS TO STUDYING THIS ISSUE; TO ENCOURAGE PARTNERSHIPS WITH CORPORATIONS, FOUNDATIONS, EMPLOYERS AND CHARITABLE ORGANIZATIONS IN THE SPONSORSHIP OF THE CORPORATION'S OR ITS MEMBER PROGRAMS' ACTIVITIES AND TO SEEK AND OBTAIN FUNDING FROM THESE AND OTHER SOURCES, INCLUDING GOVERNMENTAL ENTITIES.

profile · synthesized from sources

Early literacy nonprofit that partners with pediatric clinics to distribute children's books and promote reading aloud from birth to age five. Trains healthcare providers to deliver literacy guidance during well-child visits and provides resources to families in New York City. Operates as the local affiliate of the national Reach Out and Read network.

named programs · 3 · from sources

What they call their work

City’s First Readers Partnership
Collaborates with NYC-based nonprofits to deliver early learning programs and activities for families with children from birth to age five
Reach Out and Read Clinic Program
Distributes free children's books to families during pediatric well-child visits and trains doctors to coach parents on reading aloud to young children
Workshop Series for Families
Offers educational workshops on early literacy, screen time, nutrition, and dual-language learning for families with young children
activities · 3 groups

What they do

  • Early Literacy Promotion 3 activities
    • Conducting and supporting research on early literacy interventions
      Conducts, sponsors, and co-authors research on the impact of integrated early literacy programs in pediatric primary care, including population-level effects on vocabulary development and shared reading behaviors. Prepares findings for presentation at academic conferences such as the Pediatric Academic Societies (PAS) Meeting. Research shows participating children gain a 3–6 month advantage in vocabulary and associated improvements in family reading habits and clinic morale.
    • Promoting cross-sector collaboration and public awareness
      Collaborates with community-based literacy programs, libraries, and health clinics to promote early literacy and increase access to books. Hosts annual conferences, town halls, and advocacy events focused on social determinants of health, mental well-being, and the use of diverse books in pediatric settings. Engages volunteers and organizes read-aloud sessions to strengthen family engagement.
    • Training providers and building program capacity
      Provides training, technical assistance, financial resources, and ongoing support to over 230 Reach Out and Read member programs in Greater New York. Conducts site visits, delivers core and supplementary training for pediatric providers, and trains parents in early childhood literacy practices across all five boroughs of New York City.
  • Children's Book Distribution Programs 2 activities
    • Bulk purchasing and distribution of bilingual and culturally diverse books
      Partners with early literacy organizations to purchase bilingual and culturally reflective children's books in bulk from publishers twice annually (spring and fall), achieving an average per-book cost of $2.00 by eliminating overhead fees. Distributes these books to partner clinics and supports virtual book drives and donation campaigns for further distribution.
    • Delivering early literacy interventions through pediatric clinics
      Provides brand-new, culturally reflective children's books and literacy guidance to underserved families during pediatric visits from birth to age five across 230+ program sites in Greater New York, including New York City, Long Island, and the Greater Hudson Valley. Serves approximately 250,000 children annually and has distributed over 6 million books to more than 1 million families since 1997.
  • Used Book and Media Sales for Fundraising 1 activity
    • Fundraising and donor engagement
      Hosts annual fundraising events—including the Annual Conference, Annual Benefit, and Running for Little Readers race team—and facilitates virtual book drives and donor-supported programming to sustain book distribution and service delivery.
financials · form 990 · fy2024
revenue
Total revenue$1.50M
Contributions & grants$1.48M99%
Program service revenue$00%
Investment income$8K1%
Other revenue$10K
expenses
Total expenses$1.66M
Program expenses73%
Admin / overhead11%
Fundraising16%
Salaries & benefits$895K
Grants paid out$514K
Largest expense lineCompensation
balance sheet
Total assets$919K
Cash$137K
Investments$26K
Liabilities$305K
Net assets$614K
Liquid reserves1.2 mo
5 years on record · 2019–2024 · YoY revenue -6.0%
leadership · form 990 part vii · fy2024

Who runs it

paid leadership · 2
NameTitleHours/wkCompensation
EMILY MARCHESE EXECUTIVE DIRECTOR 40 $245K
JESSICA LIZZIO DIRECTOR OF MEDICAL ENGAGEMENT 40 $138K
board members · 21
  • ADAM KAUFMAN — MEMBER
  • AMY SCHOLZ — MEMBER
  • ANJALI THADANI — MEMBER (THRU SEPT 2024)
  • BIANCA MASON DELAUNEY — MEMBER
  • FARHAN HUSAIN — MEMBER (THRU MAR 2025)
  • GOLDIE ALFASI-SIFFERT PHD — SECRETARY
  • IAN STERLING — MEMBER
  • JACK PACE III — MEMBER
  • JANICELYNN PARK — TREASURER
  • JENNY GILMORE — MEMBER
  • JOHN KING — MEMBER
  • JOSHUA GREEN — CHAIRPERSON
  • JUDITH LEVINE — MEMBER
  • LEORA MOGILNER MD — VICE CHAIR
  • LISA NELSON — MEMBER
  • MATT GREGORY — MEMBER
  • REGINA OLASIN — MEMBER
  • RITA BRAUSE — MEMBER
  • SANDHYA RAWAL — MEMBER
  • SUSAN ELBE — MEMBER
  • WENDY CHAN — MEMBER (THRU MAR 2025)
relationships · 53

Who they work with

  • ALL RISE Foundation Funder — Received a mini-grant from Aaron Judge’s ALL RISE Foundation to support programming
  • Aaron Judge Funder — Received a mini-grant from Aaron Judge's ALL RISE Foundation.
  • Adams Street Partners Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • Aegon Transamerica Foundation Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • Barefoot Books Partner — Collaborates to distribute over 200,000 culturally reflective books to children nationwide
  • Barefoot Books Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • Barefoot Books Partner — Partnered to distribute over 200,000 culturally reflective children's books.
  • Brooklyn Public Library Partner — Collaborates through the City’s First Readers initiative to support children via public library-based literacy programming.
  • Brooklyn Public Library Partner — Collaborates with Reach Out and Read of Greater NY through staff participation in joint workshops for families.
  • Children’s Hospital at Montefiore Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • City’s First Readers Coalition — Collaborates with a coalition of nonprofits to promote literacy development for children birth through five years old.
  • City’s First Readers Partner — Collaborates as part of a citywide initiative integrating early literacy programs across healthcare and community settings.
  • City’s First Readers Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • Common Sense Media Partner — Partners with Reach Out and Read of Greater NY to deliver workshops on managing screen time for young children.
  • Deloitte & Touche Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • Donald A. Pels Charitable Trust Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • Dr. Robert C. and Tina Sohn Foundation Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • Facebook Partner — Platform used to support fundraising through Facebook fundraisers for ROR GNY's mission.
  • GrowNYC Partner — Collaborates on educational workshops related to child nutrition and local food purchasing.
  • Guru Krupa Foundation Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • Henry E. Niles Foundation Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • Huron Consulting Group Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • KidLit TV Partner — Partners to provide free online programs and activities for children and families.
  • Libraries Partner — Collaborates with libraries to increase family library card ownership and use of library facilities
  • LitWorld Partner — Collaborates on programming that uses children's books to promote the "Seven Strengths" model for youth development.
  • Literacy Inc. Partner — Co-hosts workshops with Reach Out and Read of Greater NY focused on dual language learning and screen time management.
  • Literacy Inc. Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • Literacy in Community (LINC) Partner — Partner organization within the City’s First Readers coalition working to integrate early literacy services across sectors.
  • Miltan Management Corporation Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
  • NYC Department of Youth and Community Development Partner — Corporate supporter collaborating with Reach Out & Read of Greater New York.
+ 23 more
strategies · 3

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.

  • Cross-Sector Collaboration for Amplified Impact
    methodology: cross-sector partnership model
    By partnering across healthcare, library, and community sectors, we increase access to reading resources and strengthen literacy outcomes because integrated services leverage each sector’s reach and trust to create a more comprehensive support system for families.
  • Healthcare-Integrated Literacy Promotion
    methodology: health-care-integration
    By embedding literacy activities such as book distribution and reading modeling within pediatric well-child visits, we promote early reading routines at home because the trusted clinician-family relationship increases caregiver receptivity and normalizes reading as part of child development.
  • Parent Training to Disrupt Intergenerational Illiteracy
    methodology: parent_training_for_literacy
    By training parents in interactive reading techniques during clinical visits, we foster sustained at-home reading engagement because caregiver confidence and competence in reading aloud are critical drivers of child literacy development.