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National Domestic Workers Alliance Inc

New York, NY · EIN 352420942 · Form 990 · FY2024 · NTEE R05 · Civil Rights & Advocacy · Large ($10M-$50M) · domesticworkers.org
revenue
$48.6M
expenses
$34.1M
net assets
$51.0M
employees
204
volunteers
13
program ratio
74%
mission · from form 990

TO SUPPORT DOMESTIC WORKERS TO LIVE AND WORK WITH DIGNITY

profile · synthesized from sources

The National Domestic Workers Alliance (NDWA) is a national organization advocating for the rights and dignity of domestic workers, including nannies, housecleaners, and home care workers. It supports a network of 70 affiliate organizations and operates as both a membership body and a federation. NDWA focuses on policy advocacy, leadership development, narrative change through storytelling, and technological innovation to improve labor conditions for a workforce predominantly composed of immigrant women and women of color.

irs program accomplishments · form 990 part iii · fy2024

What they reported doing

  1. #1 primary $4.83M
    Policy and Advocacy - Policy and Advocacy leads the development and advocacy of NDWA'spolicy agenda at the local, state and federal levels. We also provide support to our affiliates on their policy campaignsin cities and states.
  2. #2 $1.78M
    Strategy and Impact - Strategy and Impact was formed as a new division in 2024 to house emergingfunctions within NDWA, namely Product, Data and Analytics and Research and Evaluation. These strategies drive important innovations work and underpin robust strategies in other functionssuch as Organizing and Policy.
named programs · 5 · from sources

What they call their work

Ask Aya
AI-powered digital personal assistant offering coaching and guidance on workplace issues such as pay negotiation, boundaries, and rights.
Changing the Story
Narrative change initiative using storytelling, film (e.g., Roma), and media partnerships to shift public perception of domestic work.
Domestic Worker Bill of Rights Campaign
National and state-level advocacy campaign that has helped pass twelve Domestic Worker Bills of Rights to secure labor protections.
Membership Center
Online hub providing domestic workers with resources, training, news, events, and AI-powered support via Ask Aya to navigate workplace challenges.
NDWA Labs
Innovation arm developing technology solutions to improve working conditions and create proof-of-concept models for policy change.
activities · 7 groups

What they do

  • Worker Rights Advocacy & Wage Protection 1 activity
    • Advocacy for domestic worker rights at local, state, and national levels
      Conducts advocacy campaigns to advance the rights of approximately 2.2 to 2.5 million domestic workers, including nannies, housecleaners, and home care workers, resulting in the passage of twelve Domestic Worker Bills of Rights and influencing federal care job investments such as the $400 billion commitment in the American Jobs Plan.
  • Immigrant Rights Advocacy & Policy Reform 1 activity
    • Implementation of legislative and policy campaigns to protect immigrant and worker rights
      Organizes and celebrates the passage of local laws that protect immigrant rights, such as Philadelphia’s ICE Out legislative package, as part of broader advocacy efforts.
  • Women's Empowerment and Leadership Development 1 activity
    • Membership-based support and leadership development for domestic workers
      Provides free membership to domestic workers, including support for creating email access, and offers access to training videos, practical resources created by worker leaders, and a digital platform for information sharing and collective organizing.
  • Civic Engagement and Voter Mobilization 1 activity
    • Organizing member-driven events and campaigns
      Facilitates opportunities for members to participate in advocacy through organized events and campaigns available online or locally.
  • Documentary Film Production 1 activity
    • Public awareness and cultural advocacy through storytelling and film
      Partners with filmmakers and cultural leaders, such as on the film Roma, to elevate public understanding of domestic workers and advance cultural change.
  • Nonprofit Sector Research & Data Analysis 1 activity
    • Research and public education on domestic work and worker conditions
      Produces research reports and educational resources, including a report on financial insecurity among domestic workers and an interactive historical timeline on domestic work and organizing, created in collaboration with Smith College scholars.
  • Uncategorized 1 activity
    • Capacity building and movement engagement through digital platforms and media
      Builds collective power by engaging supporters and domestic workers via email, SMS, social media, and the Sunstorm podcast, while developing technology tools through NDWA Labs to support workers and model structural change.
financials · form 990 · fy2024
revenue
Total revenue$48.64M
Contributions & grants$47.57M98%
Program service revenue$97K0%
Investment income$930K2%
Other revenue$39K
expenses
Total expenses$34.12M
Program expenses74%
Admin / overhead22%
Fundraising4%
Salaries & benefits$16.03M
Grants paid out$7.80M
Largest expense lineCompensation
balance sheet
Total assets$53.46M
Cash$13.72M
Investments$22.03M
Liabilities$2.43M
Net assets$51.03M
Liquid reserves12.6 mo
5 years on record · 2020–2024 · YoY revenue +73.4%
leadership · form 990 part vii · fy2024

Who runs it

paid leadership · 10
NameTitleHours/wkCompensation
AI-JEN POO PRESIDENT 36 $314K
JENNIFER OLIVIA STOWE EXECUTIVE DIRECTOR 36 $292K
PALAK SHAH SOCIAL INNOVATIONS DIRECTOR 40 $285K
MARIANA VITURRO VICE PRESIDENT, ORGANIZING 38 $238K
CECILLE ZACARIAS CHIEF FINANCIAL OFFICER 38 $233K
HAEYOUNG YOON VICE PRESIDENT POLICY & ADVOCACY 40 $230K
Christina Obiajulu Skinner General Counsel 30 $208K
Kaylyn Kvochak VP, Development 38 $202K
Hillary Holley VP, Civic Engagement 12 $197K
Alistair Stephenson Chief Strategy and Impact Officer 36 $196K
board members · 13
  • ANNA GALLAND — BOARD MEMBER
  • BEATRIZ HERNANDEZ — BOARD MEMBER
  • CARMEN BERKLEY — BOARD MEMBER
  • CRYSTAL CRAWFORD — CHAIR
  • ELIZABET OLINDA DEL CID — BOARD MEMBER
  • GALE JOHNSON — TREASURER
  • LUCIMARA RODRIGUEZ — BOARD MEMBER
  • MAGALIS TRONCOSO — SECRETARY
  • MARIA HERNANDEZ — BOARD MEMBER
  • MARISA FRANCO — BOARD MEMBER
  • MIREYA GONZALEZ — BOARD MEMBER
  • ROSANA ARAJUO — BOARD MEMBER
  • YAQUELIN LOPEZ — BOARD MEMBER
relationships · 11

Who they work with

  • Ask Aya Partner — Digital personal assistant providing workplace guidance to members
  • Candid Government — NDWA has been awarded Gold Status by Candid for transparency and data sharing
  • Care in Action Partner — Policy and advocacy partner organization focused on women who provide care.
  • Congress Government — Target of advocacy campaigns to protect federal minimum wage and overtime protections for home care workers.
  • Congress Government — Target of national campaign to pass the Fair Wages for Home Care Workers Act.
  • Department of Labor Government — Subject of advocacy efforts regarding federal minimum wage and overtime protections for home care workers.
  • NDWA Labs Partner — Innovation arm of NDWA focused on using technology to improve conditions for domestic workers.
  • NDWA Labs Partner — Innovation arm of NDWA that develops technology solutions for domestic workers.
  • North Carolina General Assembly Government — Target of advocacy to prioritize care funding in the state budget.
  • Philadelphia City Council Partner — Collaborated with and advocated for the passage of the ICE Out legislative package.
  • Smith College Partner — Collaborated with activist scholars from Smith College to create an interactive timeline on the history of domestic work and worker organizing.
strategies · 4

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.

  • Care as Essential Infrastructure
    methodology: care-as-infrastructure
    By framing care work as foundational to economic and social functioning, we build public and political support for policies that recognize, protect, and fund domestic work, because this reframing shifts care from a private responsibility to a public good.
  • Collective Power Building through Worker Organizing
    methodology: collective_power_building
    By organizing domestic workers and developing their leadership, we achieve policy and programmatic change, because sustained collective action rooted in lived experience creates political leverage and movement strength.
  • Narrative Change through Storytelling and Popular Culture
    methodology: narrative-change-through-popular-culture
    By elevating personal, character-driven stories through cultural partnerships, we shift public perception and build political will for domestic workers’ rights, because emotional and relatable narratives change hearts and minds more effectively than data alone.
  • Technology as a Tool for Structural Innovation
    methodology: technology_for_structural_change
    By developing scalable technological tools through NDWA Labs, we improve working conditions and model structural reforms, because technology can systematize worker power and replicate solutions across sectors.