irs program accomplishments · form 990 part iii · fy2025
What they reported doing
- #1 primary $45KCoverage outreach - Our coverage outreach efforts happened in partnership with or at meetings, events, and conferences hosted by organizational partners. The partners include the National Press Club, the National Association of Science Writers, ACES: The Society for Editing, the Association of Health Care Journalists, the Education Writers Association, the New England Scholastic Press Association, and the Craig Newmark Graduate School of Journalism at CUNY among others. We also continued to publish, at least once a month, a newsletter with timely coverage guidance and reporting resources.
- #2 $34KMember training - Our newly launched membership system grew to almost 600 people, a mix of longtime members and new faces joining the fresh, updated website. In response, the organization continued to develop timely and relevant professional development and training opportunities, including session on coping with stress, trauma, and burnout; filing public information requests; digital safety and security; and best practices for covering extremism and political violence.
named programs · 4 · from sources
What they call their work
Coverage Outreach
Partnership-driven outreach to newsrooms and journalism organizations to promote accurate, respectful reporting on trans communities through trainings and resources
Level Up
Stipend program providing $500–$1,000 awards to trans and gender-expansive journalists for professional development opportunities such as conferences, training workshops, and career coaching
Member Training
Professional development programming on topics including trauma and burnout, public records requests, digital security, and covering extremism
Style Guide and Workplace Guide
Publicly available resources offering best practices for reporting on trans communities and creating inclusive newsroom policies
activities · 5 groups
What they do
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Nonprofit Investigative & Community Journalism 2 activities
- Conducts advocacy and outreach to improve media coverage of trans communitiesEngages newsrooms, journalism organizations, and affinity groups to promote best practices in reporting on trans people. Participates in public panels and events to challenge misinformation and improve factual accuracy in media narratives.
- Produces research and data analysis on media representation of trans communitiesConducts and publishes research on news coverage of trans people, including through the Trans News Initiative, which tracks and analyzes media narratives in political context. Collaborated with the Berkeley Media Studies Group on analyses of federal policy coverage.
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Mentorship and Professional Development Programs 1 activity
- Offers capacity-building programs for trans journalistsProvides professional development through trainings, peer mentoring, and community events. Includes the Peer Career Network mentoring program, digital safety workshops, mental health support, and networking events such as Pride Month mixers. Reached over 1,000 journalists through workplace and coverage resources.
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Professional Job Board & Career Placement Services 1 activity
- Provides direct support services and resources to trans journalists and newsroomsOperates a jobs board and listserv, offers job posting services, and connects newsrooms with trans journalists. Distributes reporting and community newsletters with media analyses, job highlights, and press releases. Hosts virtual wellness check-ins and public roundtables featuring trans journalists.
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LGBTQ+ Community Grantmaking 1 activity
- Provides stipends for professional development of trans and gender-expansive journalistsFunds stipends of $500, $750, or $1,000 to support trans, nonbinary, and gender-expansive journalists in attending conferences, workshops, career coaching programs, and reporting projects. Includes automatic membership in the Trans Journalists Association for recipients.
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Uncategorized 1 activity
- Develops and maintains style guides and reporting resources for trans-inclusive journalismCreates and updates the TJA Stylebook and Coverage Guide, including guidance on terminology, ethical visual journalism, and handling ambiguity around terms like “biological sex.” The guide serves as a foundation for newsroom trainings and includes workplace safety and policy best practices.
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financials · form 990 · fy2025
revenue
Total revenue$684K
Contributions & grants$557K81%
Program service revenue$124K18%
Investment income$300%
Other revenue$3K
expenses
Total expenses$371K
Program expenses59%
Admin / overhead38%
Fundraising3%
Salaries & benefits$149K
Grants paid out$27K
Largest expense lineCompensation
balance sheet
Total assets$719K
Cash$519K
Investments$0
Liabilities$27K
Net assets$691K
Liquid reserves16.8 mo
3 years on record · 2023–2025 · YoY revenue +42.5%
leadership · form 990 part vii · fy2025
Who runs it
paid leadership · 2
| Name | Title | Hours/wk | Compensation |
|---|---|---|---|
| K PETRIN | PRESIDENT | 1 | $26K |
| ADAM RHODES | FORMER SECRETARY | 1 | $200 |
board members · 4
- GINA CHUA — DIRECTOR
- GRAPH MASSARA — SECRETARY
- MINAMI FUNAKOSHI — TREASURER
- TAT BELLAMY-WALKER — DIRECTOR
relationships · 25
Who they work with
- ACES: The Society for Editing Partner — Partnered on coverage outreach activities.
- Association of Health Care Journalists Partner — Partnered on coverage outreach activities.
- Berkeley Media Studies Group Partner — Collaborated with TJA on an analysis of media representation of trans people in coverage of federal actions.
- Bill.com Government — Payment provider used to disburse stipends to international contractors.
- CBS News Partner — Engaged in direct outreach and conversations about coverage of trans communities.
- Charlie Trotman Partner — Collaborates with trauma-informed wellness practitioner Charlie Trotman for community wellness events.
- Craig Newmark Graduate School of Journalism at CUNY Partner — Partnered on coverage outreach activities.
- EasyOptOuts Partner — Co-hosts a digital safety primer with TJA to educate members on controlling personal data online.
- EasyOptOuts Partner — Partnered to host an online safety training for trans journalists.
- Education Writers Association Partner — Partnered on coverage outreach activities.
- Ghost Partner — Platform used for newsletter subscriptions and distribution
- Indiana Pro Society of Professional Journalists Partner — Co-hosted coverage training sessions.
- Institute for Nonprofit News Network — Affiliate member organization
- NPR Partner — Engaged in direct outreach and conversations about coverage of trans communities.
- National Association of Science Writers Partner — Partnered on coverage outreach activities.
- National Press Club Partner — Collaborated on coverage outreach events and trainings.
- National Press Club Journalists Institute Partner — Co-hosted coverage training sessions.
- New England Scholastic Press Association Partner — Partnered on coverage outreach activities.
- New York Council of Nonprofits Network — Member organization
- New York Times Partner — Engaged in direct outreach and conversations about coverage of trans communities.
- PR Newswire Partner — Partners with PR Newswire to distribute press releases to trans journalists.
- Reynolds Journalism Institute Partner — Co-hosted coverage training sessions.
- TJA Network — Organization referenced as the publisher and provider of resources
- Trans News Initiative Partner — Collaborative initiative that tracks and analyzes news coverage of trans communities
- Woodhull Freedom Foundation Partner — Co-hosted a public panel discussion on challenging myths about trans lives.
strategies · 4
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Community-Embedded Journalism for Authentic Representation 44 orgsmethodology: community-embedded_journalismBy promoting journalism that is rooted in and accountable to trans communities, we produce more trustworthy and accurate reporting, because proximity and relationship-building counteract harmful stereotypes and assumptions.shared approach: Community-Driven Media Empowerment →
- Standardized Ethical Guidance to Shift Industry Practices 44 orgsmethodology: style-guide-driven-advocacyBy creating and disseminating style guides, coverage standards, and workplace policies, we improve the accuracy and ethical quality of media reporting on trans communities, because shared frameworks enable systemic change across newsrooms.shared approach: Community-Driven Media Empowerment →
- Support Trans Journalists to Improve Media Coverage 44 orgsmethodology: support-trans-journalists-to-improve-coverageBy supporting the professional development and career advancement of trans and gender-expansive journalists, we improve the accuracy, nuance, and fairness of media coverage of trans communities, because lived experience leads to more authentic and ethical reporting.shared approach: Community-Driven Media Empowerment →
- Evidence-Based Media Analysis to Drive Accountabilitymethodology: media-tracking-for-accountabilityBy systematically tracking and analyzing media coverage of trans communities, we generate data that holds outlets accountable and informs advocacy, because measurable patterns of misrepresentation can be corrected through targeted intervention.