named programs · 5 · from sources
What they call their work
Cremation Services
On-site crematory with chapel facilities for farewell services, serving families and funeral directors
Green Burial
Eco-friendly burials in the Cedar Dell section, emphasizing natural decomposition and minimal environmental impact, with communal memorialization
Interment of Cremated Remains
Offers niches in columbaria, in-ground burial lots, and Tree Lots where cremated remains are interred at the base of living trees
Perpetual Care Maintenance
Ongoing care and upkeep of burial lots and plots using funds from endowments established by lot owners, in compliance with New York State law
Traditional In-Ground Burial
Provides burial lots for casketed remains, with options for family mausoleums and memorial markers
activities · 5 groups
What they do
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Cemetery and Cremation Services 4 activities
- Offers burial and cremation servicesProvides in-ground burial lots, entombment in community mausoleums, and disposition of cremated remains through various options including niche interment, Tree Lots, and burial plots designed for cremated remains. Operates an on-site crematory with chapels and columbarium, and offers farewell and memorial services for families choosing cremation.
- Provides perpetual care and maintenance of cemetery lots and groundsProvides ongoing care and maintenance for burial lots, plots, and grounds within Green-Wood Cemetery in accordance with New York State law, funded through endowment interest. This includes landscape upkeep and long-term preservation of interment areas.
- Provides personalized memorialization optionsOffers families personalized memorialization services including engraved urns, plaques, framed photographs, and Tree Lots marked with species and memorial plaques to commemorate cremated remains.
- Supports green burial practicesOffers designated green burial areas in Cedar Dell and permits green burial practices elsewhere in the cemetery. The Cedar Dell area was restored in 2017 with native plantings, perennial gardens, and a Procession Path flanked by sweet gum trees to support environmentally sensitive interments.
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Cemetery Operations and Public Access 2 activities
- Manages cemetery operations and lot owner engagementSupports event operations with check-in and materials distribution, observes closure on federal and civic holidays, and hosts an annual meeting for lot owners to report on operations and conduct voting on cemetery-related matters.
- Offers public access and visitor servicesProvides free public access to Green-Wood Cemetery and the Green-House during published hours, year-round. Offers visitor assistance including maps, information, and guidance on rules and best practices, as well as a free mobile guide via Bloomberg Connects to enhance the visitor experience.
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Historic Site Public Programming 1 activity
- Hosts public events and educational programsOrganizes public events such as themed walking and trolley tours, art installations, and seasonal events. Offers school programs and field trips for students from 3K through 12th grade, as well as death education programming to engage the community and support learning.
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Horticultural Education and Community Gardening 1 activity
- Maintains arboretum and natural landscapesMaintains Green-Wood Cemetery as a distinctive arboretum with natural wonders and designed landscapes, including native plantings and perennial gardens, for public exploration and environmental stewardship.
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Cemetery Records and Genealogical Research 1 activity
- Supports research in genealogy, history, and environmentOffers a genealogy program and hosts history and environmental fellowships to support research. Maintains and provides access to collections for scholarly and public exploration in genealogy, cemetery history, and environmental studies.
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financials · form 990 · fy2024
revenue
Total revenue$60.96M
Contributions & grants$00%
Program service revenue$266K0%
Investment income$60.70M100%
Other revenue$0
expenses
Total expenses$3.66M
Program expenses—
Admin / overhead—
Fundraising—
Salaries & benefits$0
Grants paid out$0
Largest expense lineProfessional Fees
balance sheet
Total assets$242.10M
Cash$12.56M
Investments$229.42M
Liabilities$729K
Net assets$241.37M
Liquid reserves793.8 mo
3 years on record · 2020–2024 · YoY revenue +975.3%
leadership · form 990 part vii · fy2024
Who runs it
paid leadership · 10
| Name | Title | Hours/wk | Compensation |
|---|---|---|---|
| RICHARD J MOYLAN | PRESIDENT | 5 | $683K |
| ARLENE BASCOM | VP & COMPTROLLER THRU 12/2024 | 5 | $288K |
| LISA ALPERT | VP. DEVELOPMENT | 3 | $245K |
| ERIC BARNA | VP OF OPERATIONS | 5 | $211K |
| HEATHER MALIN | VP & CFO AS OF 05/2024 | 5 | $210K |
| SONIA BENNETT | CHIEF ACCOUNTANT | 5 | $189K |
| SARA DURKACS | CORPORATE SECRETARY | 5 | $169K |
| ARTHUR PRESSON | VP, DESIGN & LNDSCP THRU 07/2024 | 5 | $145K |
| FRANK MORELLI | PLANT & FACILITIES MANAGER | 5 | $142K |
| JOHN AGRENZIANO | CHIEF OF SECURITY | 5 | $125K |
board members · 15
- ADRIAN BENEPE — DIRECTOR
- ALEXNADRA SWEENEY — DIRECTOR
- BEVIN CLINE — DIRECTOR
- CARLA P SHEN — DIRECTOR
- CATHERINE FELDMAN — DIRECTOR
- EARL D WEINER — DIRECTOR
- ELYSE NEWMAN — DIRECTOR
- JIM ROSSMAN — DIRECTOR
- JOHN T REDDICK — DIRECTOR
- KATHY KERIMAN-LEICHT — DIRECTOR
- KRYSTYNA HOUSER — DIRECTOR
- LARK-MARIE ANTON MENCHINI — DIRECTOR
- LAUREN B CRAMER — DIRECTOR
- MALCOLM MACKAY — DIRECTOR
- MERYL BRIEDBART — DIRECTOR
relationships · 8
Who they work with
- Audubon Cooperative Sanctuary System Network — Green-Wood is a registered member, recognizing its role in bird conservation and natural habitat preservation.
- Bloomberg Connects Partner — Partners with Bloomberg Connects to provide a free mobile guide for visitors.
- Green-Wood Cemetery Partner — Administers the Perpetual Care Fund as trustee for cemetery maintenance and operations.
- Nelson Byrd Woltz Landscape Architects Partner — Collaborated with Green-Wood to design and restore the Cedar Dell landscape.
- New York State Cemetery Board Government — Approves pricing for cremation and burial services in accordance with New York State law.
- The Green-Wood Historic Fund Partner — Collaborates on educational programs and public tours, including school programs and private group tours.
- The Reformed Dutch Church of the City of Brooklyn Government — Historically used Cedar Dell for parishioner burials; Green-Wood repurchased unused land from the Church in 2017.
- United States Department of the Interior Government — Designated Green-Wood as a National Historic Landmark in 2006.
strategies · 4
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Client-Centered Memorializationmethodology: client-centered_counselingBy offering personalized counseling and culturally sensitive services, families make more meaningful interment decisions because the process respects individual values, beliefs, and environmental preferences, leading to higher satisfaction and alignment with personal legacies.
- Endowed Ownership Governancemethodology: owner-governance modelBy linking burial lot ownership with governance rights and optional endowed care, lot owners are more invested in the cemetery’s long-term health because they have both a financial and participatory stake in its preservation.
- Living Cemetery Modelmethodology: living_cemeteryBy activating the cemetery as a cultural and natural space through public access and programming, it fosters public engagement and stewardship because people develop emotional and educational connections to the site as more than a burial ground.
- Perpetual Care Trust Modelmethodology: perpetual_care_trustBy establishing dedicated endowment funds for burial plot maintenance, the cemetery ensures long-term stewardship of interment sites because earnings from the trust provide a sustainable, legally protected revenue stream for ongoing care.