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GOODWILL OF THE FINGER LAKES INC

ROCHESTER, NY · EIN 274212702 · Form 990 · FY2024 · NTEE P11 · Human Services · Very Large (>$50M) · goodwillfingerlakes.org
revenue
$56.6M
expenses
$59.0M
net assets
$24.9M
employees
980
volunteers
155
program ratio
91%
mission · from form 990

PLEASE REFER TO SCHEDULE O.

profile · synthesized from sources

Goodwill of the Finger Lakes operates workforce development, education, and community support programs in New York's Finger Lakes region. It runs the 211/LIFE LINE crisis and information hotline, provides culinary services for seniors and childcare programs, and operates a learning academy for adult education. The organization funds its mission through retail operations, social enterprises, and partnerships, while advancing textile recycling initiatives.

irs program accomplishments · form 990 part iii · fy2024

What they reported doing

  1. #1 primary $6.12M
    2-1-1/LIFELINE: IS AN ACCREDITED PROGRAM THROUGH THE ALLIANCE OF INFORMATION AND REFERRAL SYSTEMS AND AMERICAN ASSOCIATION OF SUICIDOLOGY. IT IS AVAILABLE FOR EVERYONE, EVERY DAY, ANYTIME. COMMUNITY MEMBERS GET CONNECTED WITH EXPERIENCED TELECOUNSELORS BY SIMPLY DIALING 2-1-1 FOR FREE AND CONFIDENTIAL ASSISTANCE CONNECTING TO VITAL SERVICES WITHING THE COMMUNITY AS WELL AS PROVIDING CRISIS SERVICES.
  2. #2 $1.21M
    FOOD SERVICES: COOKS AND DELIVERS MEALS TO SENIORS SITES THROUGH THE COUNTY SENIOR NUTRITION PROGRAM, PROVIDING MEALS FOR QUALIFIED INDIVIDUALS THAT MEET THE FEDERAL NUTRITION GUIDELINES. THE DIVISION ALSO COOKS AND DELIVERS MEALS TO CHILD DAY CARE PROGRAMS. THEY ALSO OPERATE AN IN-HOUSE CAFETERIA THAT OFFERS HOT AND COLD MEALS TO AGENCY EMPLOYEES, MANY OF WHOM ARE BLIND AND UNABLE TO GET OUT TO LOCAL RESTAURANTS FOR BREAKFAST OR LUNCH AS WELL AS HOSTING INDIVIDUALS THROUGHOUT OUR DONATED GOODS AND FOOD SERVICES PROGRAMS IN SERVICE TO OUR MISSION, GOODWILL DOES SO MUCH TO HELP CHANGE LIVES OF PEOPLE IN OUR COMMUNITY THROUGH OUR GOOD NEIGHBOR PROGRAM. WE PARTNER WITH AREA SCHOOLS AND LOCAL NOT-FOR-PROFIT ORGANIZATIONS TO ASSIST CHILDREN AND ADULTS WHO NEED CLOTHING, SHOES, BOOKS AND HOUSEWARES FROM OUR GOODWILL STORES. WE ALSO PROVIDE INTERVIEW AND JOB APPROPRIATE CLOTHES TO JOB SEEKERS.
named programs · 5 · from sources

What they call their work

211/LIFE LINE
24/7 crisis, suicide prevention, and information hotline providing referrals to health and human services across a 39-county region
988 Suicide & Crisis Lifeline
Locally-powered crisis response service integrated with national 988 system
Food Services/Hospitality Division
Catering and meal service for senior congregate meal centers, child day care providers, and internal cafeteria operations
Goodwill Contact Center
Customer service call center employing individuals with barriers to employment, including people who are blind
Goodwill Learning Academy
Adult education program offering high school equivalency preparation and diplomas
activities · 7 groups

What they do

  • CACFP Meal Service and Administration 1 activity
    • Deliver meals to seniors and children through nutrition programs
      Cooks and delivers meals to seniors and children in daycare and Head Start programs through the County Senior Nutrition Program and other subsidized meal programs, delivering over 638,000 meals in compliance with federal nutrition guidelines.
  • Donated Attire Distribution 1 activity
    • Distribute essential goods to individuals in need
      Distributes clothing, shoes, books, and housewares to children and adults in need through partnerships with schools and nonprofits, and provides job-appropriate attire to job seekers.
  • Community Festival & Event Production 1 activity
    • Host community engagement and sustainability events
      Hosts annual events such as Sustainability Under the Stars and a wearable art runway show featuring thrifted materials, and engages volunteers and corporate partners through initiatives like the Day of Caring and the Thriftfluencer Program to promote sustainable shopping and community collaboration.
  • 24/7 Crisis and Warmline Support Services 1 activity
    • Operate 2-1-1/Lifeline information and referral service
      Operates an accredited 2-1-1/Lifeline call center providing free, confidential access to health and human services, crisis support, and referrals for mental health, suicide prevention, and basic needs, handling nearly 322,000 contacts in 2020 and 238,000 in 2019.
  • Textile Waste Diversion and Reuse 1 activity
    • Operate donation-driven retail and textile recycling programs
      Operates retail stores and donation centers that resell donated goods and collect "worn and torn" textiles for repurposing or recycling, diverting over 26 million pounds of goods from landfills in 2022 and supporting a circular textile system through resale and responsible end-of-life pathways.
  • Workforce Readiness Training 1 activity
    • Provide employment and educational services for individuals with barriers to employment
      Employs individuals with barriers to employment, including people who are blind, in its contact center operations and supports adults in earning high school equivalency diplomas through the Goodwill Learning Academy, which celebrated its first two graduating classes in 2024 and 2025.
  • Vision Rehabilitation Services 1 activity
    • Provide vision rehabilitation and employment services through Goodwill Vision Enterprises
      Provides services for individuals with vision loss to regain independence and employment through Goodwill Vision Enterprises, including operating an in-house cafeteria staffed by employees who are blind.
financials · form 990 · fy2024
revenue
Total revenue$56.61M
Contributions & grants$19.01M34%
Program service revenue$34.98M62%
Investment income$419K1%
Other revenue$2.20M
expenses
Total expenses$59.00M
Program expenses91%
Admin / overhead9%
Fundraising1%
Salaries & benefits$26.79M
Grants paid out$0
Largest expense lineCompensation
balance sheet
Total assets$49.89M
Cash$445K
Investments$13.26M
Liabilities$25.03M
Net assets$24.86M
Liquid reserves2.8 mo
6 years on record · 2019–2024 · YoY revenue -0.7%
leadership · form 990 part vii · fy2024

Who runs it

paid leadership · 7
NameTitleHours/wkCompensation
LAKE JENNIFER PRESIDENT & CEO 38 $421K
DYER CAROLINA CHIEF FINANCIAL OFFICER 38 $244K
HOLLAND JANICE CHIEF PEOPLE & CULTURE OFFICER 38 $195K
WIESNER DAVE ASSOC DIR OF OP TRAINING & DGR EFFICIENCY 38 $154K
MURPHY MARTIN DIRECTOR OF FINANCE (THROUGH XX/XX/XXXX) 38 $139K
JACKEL LISA DIRECTOR OF IT SERVICES 38 $130K
MITCHELL ROBIN SCHOOL DIRECTOR OF THE EXCEL CENTER 38 $126K
board members · 17
  • ALAIMO DARRICK — AUDIT CHAIR
  • BALL RHONDA — BOARD MEMBER
  • BURGESSEBONY — BOARD MEMBER
  • DELLA PORTA MICHAEL — BOARD MEMBER
  • DILLION JUNIOR — BOARD MEMBER
  • DILORETODAVID — BOARD MEMBER
  • FRAME MICHAEL — BOARD MEMBER
  • GOULD AMY — VICE CHAIR OF ASSESSMENT
  • HARPER IAN — CHAIR
  • HARRINGTON BRIAN — VICE CHAIR OF PLANNING & R
  • HARRIS MARK — BOARD MEMBER
  • HENDERSON JOHN — TREASURER
  • JACKMAN PATRICK — SECRETARY
  • NASSAR MCAVINNEY JUDIE LYNN — BOARD MEMBER
  • NATOLI LINDA — BOARD MEMBER
  • POLLACK RONNIE — BOARD MEMBER
  • THIAGARAJAN VIVEK — BOARD MEMBER
relationships · 22

Who they work with

  • 211/LIFE LINE Partner — Partner organization connecting families to essential community services including food and stability resources.
  • 988 Suicide & Crisis Lifeline Partner — Partner providing crisis intervention and suicide prevention services for individuals in distress.
  • 988 Suicide & Crisis Lifeline Partner — Partners to support individuals in crisis and connect them to emergency mental health resources.
  • Alliance of Information and Referral Systems Network — Accrediting body for the 2-1-1/Lifeline program
  • American Association of Suicidology Network — Accrediting body for the 2-1-1/Lifeline crisis and suicide prevention services
  • Area schools Partner — Partner in distributing clothing, shoes, books, and housewares to children and adults in need
  • Assemblymember Sarah Clark Government — Provided support for the opening of a new Goodwill store in Irondequoit.
  • Fidelity Investments Partner — Volunteer partnership during Day of Caring 2023 at the Canandaigua Donation Center.
  • Goodwill Industries International Network — National network of which Goodwill of the Finger Lakes is a member; co-partner in the broader initiative with Reju and WM to advance textile recycling.
  • Goodwill Learning Academy Partner — Program partner providing educational services for adults to earn diplomas.
  • Goodwill Vision Enterprises Partner — Program partner offering services to support independence for individuals with vision loss.
  • Local not-for-profit organizations Partner — Partner in distributing essential goods and supporting job seekers with appropriate attire
  • NYS Senator Samra Brouk Government — Provided support for the opening of a new Goodwill store in Irondequoit.
  • Paychex Partner — Volunteer partnership during Day of Caring 2023 at the Canandaigua Donation Center.
  • Reju Partner — Collaborates with Goodwill of the Finger Lakes to regenerate post-consumer textiles into new materials, supporting textile-to-textile circularity.
  • Reju Partner — Collaborates with Reju, a French textile regeneration company, to repurpose discarded clothing into recycled polyester with a lower carbon footprint.
  • Reju Partner — Partner in advancing textile-to-textile circularity, including signing an agreement to supply polyester-rich materials for recycling.
  • The Highline Rochester Partner — Venue partner hosting the Sustainability Under the Stars event.
  • United Way of Greater Rochester and the Finger Lakes Partner — Participates in United Way's Day of Caring, engaging volunteers in workforce training and educational programs.
  • WM Partner — Collaborates with Reju and Goodwill of the Finger Lakes in a multi-year initiative to advance textile circularity across North America.
  • local organizations Partner — Collaborates with Goodwill on the Good Neighbor Program and electronic waste recycling initiatives.
  • local schools Partner — Partners with Goodwill's Good Neighbor Program to distribute necessary items to community members in need.
strategies · 3

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.

  • Circular Textile Economy
    methodology: textile_circularity
    By extending the lifecycle of donated textiles through resale, creative reuse, and industrial regeneration, Goodwill reduces environmental waste and supports economic opportunity because keeping materials in use creates both ecological and social value.
  • Person-Centered Service Delivery
    methodology: person-centered_service_delivery
    By designing services around individual needs and dignity, Goodwill increases engagement and effectiveness in job training and support programs because personalized approaches foster autonomy and self-efficacy.
  • Social Enterprise Model
    methodology: social_enterprise
    By operating revenue-generating businesses like thrift stores and contact centers, Goodwill funds job training and employment services because earned income creates sustainable, mission-aligned funding streams that directly employ people with barriers to work.