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5 ORGS · 9 ACTIVITIES ← all strategies ·
approach

Public Legitimacy Building

By building public and stakeholder support through education, engagement, and inclusive governance, organizations accelerate the adoption and scaling of climate technologies, because broad-based legitimacy fosters policy momentum, investment, and socially responsible deployment. This strategy centers on cultivating trust and understanding across diverse audiences—including communities, industry, and policymakers—as a prerequisite for scaling emerging climate solutions like carbon removal and renewable energy. Unlike technical or regulatory strategies that focus solely on policy or innovation, this approach treats social license and collective buy-in as critical enablers of systemic change. It distinguishes itself by prioritizing narrative-shaping, coalition-building, and ethical governance to create favorable conditions for long-term, equitable technology adoption.

5
orgs running it
9
activities of those orgs
5
activity groups touched
who runs it

Organizations running this strategy · 5

what it looks like in practice

Activities of orgs running this strategy

A sample of programmatic activities from the orgs above — what the strategy looks like on the ground.

  • Advancing policies for permanent carbon removal technologies CARBON REMOVAL ALLIANCE
    advocacy
    Engages in advocacy to advance policies that support the development and deployment of permanent carbon removal technologies.
  • Carbon removal education and awareness programming CARBON REMOVAL INSTITUTE
    direct service
    Provides education and awareness programming related to carbon removal, including outreach and informational initiatives to promote understanding of carbon removal technologies and practices.
  • Promoting public awareness and engagement for clean renewable energy ALL OUR ENERGY INC
    advocacy
    Conducts advocacy and public education campaigns to support clean, renewable energy sources including wind, solar, and tidal energy.
  • Educate stakeholders and the public on carbon removal CARBON BUSINESS DEVELOPMENT COUNCIL
    direct service
    Provides education to stakeholders and the general public about large-scale carbon removal technologies, practices, and strategies as a means of climate action.
  • Enforce antitrust compliance in organizational operations CARBON BUSINESS DEVELOPMENT COUNCIL
    advocacy
    Maintains and enforces compliance with U.S. and international antitrust laws by distributing and upholding an antitrust policy among directors, officers, employees, and members.
  • Host symposia on responsible carbon removal deployment CARBON BUSINESS DEVELOPMENT COUNCIL
    capacity building
    Co-hosted a Regional and Responsible Deployment Symposium in the Pacific Northwest in 2024 to foster dialogue and collaboration on regional carbon removal strategies.
  • Operate the Carbon Business Council coalition CARBON BUSINESS DEVELOPMENT COUNCIL
    capacity building
    Operates the Carbon Business Council as a flagship initiative, bringing together organizations focused on advancing carbon removal and climate restoration efforts.
  • Produce public resources on carbon removal CARBON BUSINESS DEVELOPMENT COUNCIL
    research
    Develops and disseminates public-facing resources, including reports on scaling the carbon removal market, to inform policy and practice.
  • Advocacy and public engagement for scaling direct air capture technologies DIRECT AIR CAPTURE COALITION INC
    advocacy
    Engages and educates the public to build support for the sustainable, equitable, and effective scaling of direct air capture technologies. This includes mobilizing societal and stakeholder action to advance policy and implementation.