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INFORM YOUR COMMUNITY

NEW YORK, NY · EIN 844907262 · Form 990EZ · FY2024 · NTEE W24 · Public & Societal Benefit · Micro (<$100K) · informyourcommunity.org
revenue
$12K
expenses
$17K
net assets
$2K
employees
program ratio
44%
mission · from form 990

AT INFORM YOUR COMMUNITY WE MAXIMIZE THE POWER OF AUTHENTIC ENTERTAINMENT EXPERIENCES TO PROVIDE IMPORTANT RELEVANT IMPACTFUL INFORMATIONTO CHILDREN AND ADULTS OF ALL AGES THROUGH FUN, FREE, AND MEANINGFUL EVENTS. THESE FACILITATE KNOWLEDGE ACQUISITION RELEVANT TO AN INFORMEDELECTORATE ENCOMPASSED BY THE FOUR C'S: CIVICS, CIVIC ENGAGEMENT, CIVILITY, AND CIVIL RIGHTS.

profile · synthesized from sources

Inform Your Community uses free, engaging online events to educate children and adults on civic issues through entertainment-based learning. The organization focuses on the "Four C's"—civics, civic engagement, civility, and civil rights—by hosting themed programs that incorporate film, discussion, shopping, and creative activities. Events are designed to be inclusive, nonpartisan, and accessible, with content curated around social issues such as food waste, LGBTQ+ pride, and disability awareness.

irs program accomplishments · form 990 part iii · fy2022

What they reported doing

  1. #1 primary $2K
    Smart Shopping Program- Shoppers browse branded items and handmade goods packaged with beautifully curated infographics related to important social issues. Donors select a free gift with donation.
  2. #2 $1K
    Popcorn & Chat Program- Attendees watch a social issue focused movie and engage in facilitator led discussion about the implications of the ideas addressed in the movie.
named programs · 6 · from sources

What they call their work

Celebrate & Create
Events that combine celebration and hands-on creation to explore social issues through art and expression
Craftivism
Creative events centered on activism through crafting, such as the Maternal Health Craftivism Event
Know-It-All
Program focused on civic knowledge acquisition, though specific details are not yet public
Much-To-Discuss
Facilitated dialogue events on pressing civic and social topics led by subject-matter experts
Popcorn & Chat
Attendees watch a film focused on a social issue and participate in a facilitator-led discussion about its implications
Smart Shopping
Shoppers browse branded and handmade goods paired with curated infographics on social issues; donors receive free gifts
activities · 6 groups

What they do

  • Community Art Education Workshops 1 activity
    • Conducts art-based and craft-centered programs to engage participants in social issues
      Offers virtual art and craft events where participants learn techniques and create take-home projects while discussing social topics. Free craft kits are mailed to registrants in advance, and children’s projects are tied to inclusive monthly themes to promote learning and engagement.
  • Nonprofit Retail and Merchandise Sales 1 activity
    • Distributes educational infographics through branded goods and digital channels
      Shares infographics on important social issues via branded and handmade goods sold to shoppers, as well as through digital distribution of recordings, follow-up resources, and email. The Smart Shopping Program integrates these infographics into the shopping experience, and donors receive a free gift.
  • Public Awareness and Educational Outreach 1 activity
    • Hosts free virtual educational events on social issues
      Organizes monthly virtual events featuring expert-led talks, storytelling, and live audience discussions on topics such as civics, civil rights, and civic engagement. Events are free and include proprietary curricula designed to foster conversation and reflection.
  • Film Festival and Screening Programming 1 activity
    • Hosts virtual movie screenings with facilitated discussions on social issues
      Organizes virtual movie nights centered on specific social issues, followed by 30-minute Zoom discussions led by facilitators. These events are part of recurring programs such as Popcorn & Chat and are designed to deepen understanding through film and dialogue.
  • Inclusive Social & Recreational Events 1 activity
    • Runs interactive virtual game events focused on social issues
      Hosts monthly one-hour virtual We-Got-Game events for adults that combine entertainment activities like bingo and scavenger hunts with facilitated discussions on social issues. These events are free and include access to educational curricula.
  • Uncategorized 2 activities
    • Develops educational curricula on social issues through research and collaboration
      Creates proprietary educational content through independent research and collaborative discussion among committee members, using articles, reports, and firsthand accounts. This curriculum is used across all event formats to ensure educational consistency and depth.
    • Provides certificates of completion for educational engagement
      Offers a Certificate of Completion to participants who engage with educational content and submit a short form, supporting recognition of learning and participation in IYC programs.
financials · form 990EZ · fy2024
revenue
Total revenue$12K
Contributions & grants$7K60%
Program service revenue$5K40%
Investment income
Other revenue
expenses
Total expenses$17K
Program expenses44%
Admin / overhead31%
Fundraising25%
Salaries & benefits
Grants paid out
Largest expense lineFacilities
balance sheet
Total assets$2K
Cash$6K
Investments$0
Liabilities$0
Net assets$2K
Liquid reserves3.8 mo
4 years on record · 2020–2024 · YoY revenue -1.6%
leadership · form 990 part vii · fy2024

Who runs it

board members · 6
  • ANTHONY ERCOLANO — BOARD MEMBER
  • DARNEISHA BEELER — BOARD MEMBER
  • DAVID GOLDSTONE — BOARD MEMBER
  • KARIN GOLDMARK — BOARD MEMBER
  • ROBBIE COPLEY — BOARD MEMBER
  • TERRENCE WILBURG — BOARD MEMBER
relationships · 27

Who they work with

  • Bark Partner — Gala sponsor supporting Inform Your Community’s events.
  • Beneath The Identity Partner — Sponsor supporting Inform Your Community’s events.
  • Chase Partner — Collaborates with Chase through local ambassador roles and financial health workshops.
  • Eventbrite Partner — Platform used for event registration and distribution of access instructions for Popcorn & Chat events.
  • Eventbrite Partner — Platform used for event registration.
  • Eventbrite Partner — Platform used to host and promote Know-It-All events.
  • Forest Hills Stadium Partner — Gala sponsor and recurring sponsor supporting Inform Your Community’s events.
  • Google Developers Funder — Provides a $10,000 monthly Google Ad Grant to support Inform Your Community's programming.
  • Gourmet Gift Baskets Partner — Gala sponsor supporting Inform Your Community’s events.
  • Knicker Blogger Partner — Sponsor supporting Inform Your Community’s events.
  • Michael H Joseph Partner — Annual sponsor supporting Inform Your Community’s programming.
  • Milton J. Rubenstein Museum of Science and Technology Partner — Gala sponsor supporting Inform Your Community’s events.
  • Morey's Piers and Waterparks Partner — Gala sponsor supporting Inform Your Community’s events.
  • Newhouse Creative Group Partner — Sponsor that supports Inform Your Community’s events and programming.
  • Project Helping Partner — Sponsor that supports Inform Your Community’s events and programming.
  • Rab's Country Lanes Partner — Gala sponsor supporting Inform Your Community’s events.
  • Red Bull New York Partner — Gala sponsor supporting Inform Your Community’s events.
  • Stephen Colbert Partner — References Stephen Colbert's "Wikiality" segment as a useful example of the importance of questioning widely accepted information.
  • TWCPSA Partner — Provided pro bono support enabling the national broadcast of IYC's public service announcement.
  • The Crafty Kids Partner — Sponsor supporting Inform Your Community’s events.
  • The Small Marketing Agency Partner — Sponsor providing marketing and public relations support for Inform Your Community.
  • The Wetherall Company Public Service Advertising (TWCPSA) Partner — Sponsor supporting public service advertising efforts for Inform Your Community.
  • Tilles Center for the Performing Arts at LIU Post Partner — Gala sponsor supporting Inform Your Community’s events.
  • Viking Bags Partner — Sponsor supporting Inform Your Community’s events.
  • Westville Restaurants Partner — Sponsor supporting Inform Your Community’s events.
  • Wondercide Natural Products Partner — Gala sponsor supporting Inform Your Community’s events.
  • Zeffy Partner — Uses Zeffy for ticketing and e-commerce services to host its shop offerings.
strategies · 4

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.