irs program accomplishments · form 990 part iii · fy2024
What they reported doing
- #1 primary $0MARKET ADVERTISING & SALES PROMOTION PROGRAM - MARKETING OF DAIRY PRODUCTS THROUGH ADVERTISING AND SALES PROMOTION
- #2 $0IN MARKET PROGRAMS - SERVICES TO COUNTY FARMER'S GROUPS, LOCAL SALES PROMOTIONS, GENERAL INTEREST OF DAIRY INDUSTRY, PROMOTIONS OF DAIRY COUNCIL UNITS AND NUTRITIONAL EDUCATION OF DAIRY PRODUCTS
named programs · 5 · from sources
What they call their work
Dairy Ambassador Program
Youth leadership initiative that trains and supports student ambassadors to promote dairy in their communities and schools
Fill a Glass with Hope
Charitable milk donation program providing fresh milk to food-insecure families through food banks and school meal programs
National School Breakfast Week
Annual campaign promoting the nutritional benefits of breakfast with dairy, featuring school events and mascot appearances
Summer Meals Program
Partnership with school districts to promote and support free summer meal programs that include dairy offerings for children
Virtual Farm Tours
Educational program connecting students to dairy farms through live virtual field trips, often aligned with Farm to School Month
activities · 7 groups
What they do
-
Industry Advocacy and Regulatory Engagement 1 activity
- Advocacy for dairy farmersWorks on behalf of dairy farmers in New York, Pennsylvania, New Jersey, Maryland, Delaware, and parts of northern Virginia to represent their interests and support the dairy industry.
-
-
Agricultural Grantmaking and Funding Programs 1 activity
- Funding scholarships for youth in the dairy industryProvides scholarships to outstanding young people pursuing careers or leadership roles in the dairy industry.
-
-
Agricultural Producer Education & Support Networks 1 activity
- Nutrition education and outreachProvides nutritional education about dairy products, highlights the nutritional benefits of dairy milk, and employs a registered dietitian to promote dairy nutrition to consumers and health professionals in the Northeast.
-
-
Medical Professional Education & Training 1 activity
- Professional development for dietitiansProvides educational opportunities for registered dietitians on the latest science and research in dairy nutrition.
-
-
Industry Trade Association Services 1 activity
- Regional consolidation and coordination of dairy promotion organizationsOperates as the regional consolidation of American Dairy Association and Dairy Council, Inc., Mid-Atlantic Dairy Association, and Pennsylvania Dairy Promotion Program to coordinate dairy promotion efforts.
-
-
Child & Youth Meal Programs 1 activity
- School and youth engagement programsSupports school meal programs, offers live virtual farm tours for classrooms, provides classroom resources, hosts student events, and conducts health and wellness challenges and contests to promote healthy eating and physical activity among youth.
-
-
Uncategorized 1 activity
- Marketing and promotion of dairy productsConducts advertising and sales promotion campaigns to increase dairy consumption and supports local sales promotions through county farmer's groups and dairy council units.
-
financials · form 990 · fy2024
revenue
Total revenue$19.47M
Contributions & grants$00%
Program service revenue$19.25M99%
Investment income$215K1%
Other revenue$0
expenses
Total expenses$19.28M
Program expenses—
Admin / overhead—
Fundraising—
Salaries & benefits$6.60M
Grants paid out$2K
Largest expense lineCompensation
balance sheet
Total assets$6.96M
Cash$5.71M
Investments$23K
Liabilities$1.31M
Net assets$5.64M
Liquid reserves3.6 mo
5 years on record · 2020–2024 · YoY revenue +3.4%
leadership · form 990 part vii · fy2024
Who runs it
paid leadership · 25
| Name | Title | Hours/wk | Compensation |
|---|---|---|---|
| JOHN CHRISMAN | CHIEF EXECUTIVE OFFICER | 40 | $262K |
| JOANNE TILLS | CHIEF FINANCIAL OFFICER | 40 | $220K |
| ANDREA HOUSE | SENIOR VP OF YOUTH PROGRAM | 40 | $214K |
| NICHOLAS DEPALMA | SENIOR VP OF RETAIL SERVIC | 40 | $196K |
| GAIL STREET | SENIOR VP OF INTEGRATED MA | 40 | $186K |
| CYNTHIA WEIMER | SENIOR VP OF INDUSTRY RELA | 40 | $155K |
| JIM BIDDLE | DIRECTOR | 1 | $3K |
| TIM KURTZ | DIRECTOR | 1 | $2K |
| AUDREY DONAHOE | PRESIDENT | 1 | $2K |
| ERNIE GELSINGER | DIRECTOR | 1 | $2K |
| RENEE NORMAN KENNY | DIRECTOR | 1 | $2K |
| JESSLYN BALMER | DIRECTOR | 1 | $2K |
| MICHELE KLEIN | DIRECTOR | 1 | $2K |
| JOAN SMITH | DIRECTOR | 1 | $2K |
| KRISTINE BROCK | 2ND VICE PRESIDENT | 1 | $2K |
| RICHARD BYMA | DIRECTOR | 1 | $2K |
| GEORGE ANDREW | DIRECTOR | 1 | $2K |
| RICHARD HILL | DIRECTOR | 1 | $1K |
| TERENCE IVES | DIRECTOR | 1 | $1K |
| DAVID HARDIE | DIRECTOR | 1 | $1K |
| PATRICIA BIKOWSKY | DIRECTOR | 1 | $1K |
| ERIC ZUBER | DIRECTOR | 1 | $1K |
| BARBARA HANSELMAN | SECRETARY | 1 | $1K |
| JULIE RICHARDSON | DIRECTOR | 1 | $800 |
| NORMAN GUSTAFSON | DIRECTOR | 1 | $800 |
relationships · 6
Who they work with
- American Dairy Association North East Network — Regional entity implementing youth health and wellness programs under the American Dairy Association & Dairy Council Inc.
- American Dairy Association North East Network — Regional entity representing dairy farm families in multiple states under the broader American Dairy Association network.
- County Farmer's Groups Partner — Provides services and support to county farmer's groups as part of in-market programs.
- National Dairy Council Partner — Local affiliate of the National Dairy Council
- Youth Nutrition Specialist Partner — Provides guidance to schools on implementing meal programs.
- registered dietitians Partner — Collaborates with registered dietitians to share messaging on dairy nutrition and provide educational opportunities.
strategies · 4
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Evidence-Based Nutrition Education Disseminationmethodology: evidence-based nutrition educationBy deploying trained dietitians to deliver science-based messaging about dairy nutrition to health professionals, the organization amplifies credible reach, because professional networks serve as trusted conduits for influencing public dietary choices.
- Farmer-Consumer Relationship Buildingmethodology: story-based outreachBy using storytelling and communications training to connect dairy farmers with consumers, the organization builds public trust in dairy farming, because personal narratives humanize producers and increase transparency.
- Market Demand Generation for Dairy Productsmethodology: market-driven demand expansionBy using advertising, education, and promotion to increase consumer demand for dairy products, the organization improves economic outcomes for dairy farmers, because higher demand sustains farm revenues and market stability.
- Nutrition Promotion Through School Meal Accessmethodology: nutrient-dense food promotionBy increasing access to nutritious school meals containing dairy, the organization improves student health and readiness to learn, because consistent consumption of nutrient-dense foods supports cognitive and physical development.