COMMON MAPS
Map version new-york activity top-down
Main site Contact
Menu
↑ parent activity group ·
research dossier

MARCH FOR OUR LIVES ACTION FUND
NEW YORK, NY · EIN 824535615 · Form 990 · FY2024 · NTEE I21 · Crime & Legal-Related · Medium ($1M-$10M)
revenue
$3.6M
expenses
$3.9M
net assets
$669K
employees
28
volunteers
24
program ratio
61%
mission · from form 990

MARCH FOR OUR LIVES IS A COURAGEOUS YOUTH-LED MOVEMENT DEDICATED TO PROMOTING CIVIC ENGAGEMENT, EDUCATION, AND DIRECT ACTION BY YOUTH TO ELIMINATE THE EPIDEMIC OF GUN VIOLENCE.

profile · synthesized from sources

Youth-led nonprofit organization focused on eliminating gun violence through civic engagement, education, and direct action. The organization mobilizes young people to advocate for gun safety legislation, conducts artistic activism campaigns, and engages in federal and state-level lobbying. Based in New York, it operates nationwide with a focus on youth empowerment and policy change.

irs program accomplishments · form 990 part iii · fy2020

What they reported doing

  1. #1 primary $604K
    ARTISTIC ACTIVISM "ARTIVISM": WE BELIEVE THAT WE NEED TO FUNDAMENTALLY SHIFT AMERICA'S RELATIONSHIP WITH GUNS, AND ART IS ONE OF OUR MOST POWERFUL WAYS TO BREAK THROUGH. OUR ARTISTIC PROJECTS BRING YOUNG PEOPLE INTO OUR MOVEMENT WHO MIGHT NOT SEE THEMSELVES AS TRADITIONAL ACTIVISTS, BUT WHO HAVE AN ESSENTIAL ROLE TO PLAY IN OUR FIGHT TO SAVE LIVES. MARCH FOR OUR LIVES NOT ONLY CREATES OUR OWN ART INSTALLATIONS, BUT WE ALSO PARTNER WITH IMPORTANT ORGANIZATIONS LIKE CHANGE THE REF, AN ORGANIZATION STARTED BY MANUEL AND PATRICIA OLIVER WHO LOST THEIR SON JOAQUIN IN THE PARKLAND SCHOOL SHOOTING, TO CREATE ART ON LOSS AND GUN VIOLENCE THROUGHOUT THE COUNTRY.
  2. #2 $473K
    LOBBYING AND LEGISLATION: WE WORK WITH MEMBERS OF CONGRESS AND STATE LEGISLATURES TO PUSH FOR LIFE-SAVING LAWS. WE TESTIFY BEFORE CONGRESS. WE PACK HEARING ROOMS FOR BILL MARKUPS. WE DIRECT THOUSANDS OF CALLS AND EMAILS TO ELECTED OFFICIALS. AND OUR STUDENT POLICY TEAM IN D.C. HAS FORMED CLOSE RELATIONSHIPS WITH CONGRESSIONAL LEADERSHIP. BY LAUNCHING THE PEACE PLAN, OUR GROUNDBREAKING POLICY PLATFORM, WE'RE NOT JUST ANOTHER VOICE IN THE LEGISLATIVE CONVERSATION - WE'RE DRIVING IT FORWARD.
named programs · 2 · from sources

What they call their work

Artistic Activism (Artivism)
Uses art installations and creative projects to engage youth in the movement against gun violence; partners with organizations like Change the Ref to create national campaigns on loss and gun safety.
Lobbying and Legislation
Advocates for gun safety laws by testifying before Congress, organizing constituent communications, and building relationships with lawmakers; leads policy development through its Peace Plan platform.
activities · 2 groups

What they do

  • Gun Violence Prevention & Intervention 1 activity
    • Advancing gun violence legislation through lobbying and policy advocacy
      Conducts lobbying activities by testifying before Congress, organizing communications to elected officials, and promoting the Peace Plan policy platform to influence federal and state gun violence legislation.
  • Community-Engaged Public Art Projects 1 activity
    • Engaging youth in activism through art installations on gun violence
      Creates artistic installations focused on gun violence and collaborates with organizations like Change the Ref to involve youth in activism through art-based initiatives.
financials · form 990 · fy2024
revenue
Total revenue$3.63M
Contributions & grants$3.50M96%
Program service revenue$00%
Investment income$00%
Other revenue$130K
expenses
Total expenses$3.90M
Program expenses61%
Admin / overhead17%
Fundraising22%
Salaries & benefits$2.30M
Grants paid out$10K
Largest expense lineCompensation
balance sheet
Total assets$829K
Cash$426K
Investments$0
Liabilities$160K
Net assets$669K
Liquid reserves1.3 mo
3 years on record · 2020–2024 · YoY revenue +1.1%
leadership · form 990 part vii · fy2024

Who runs it

paid leadership · 4
NameTitleHours/wkCompensation
NATALIE FALL EXECUTIVE DIRECTORS 40 $207K
ZEENAT YAHYA DIRECTOR OF POLICY 40 $136K
CIARA MALONE LEGAL DIRECTOR 40 $132K
NOAH LUMBANTOBING COMMUNICATIONS DIRECTOR 40 $128K
board members · 15
  • AILEEN ADAMS — DIRECTOR
  • CAROLINE MCCARTHY — DIRECTOR
  • CHARLIE MIRSKY — DIRECTOR
  • DAVID HOGG — DIRECTOR
  • GREG WEATHERFORD — DIRECTOR
  • JACLYN CORIN — DIRECTOR
  • KEI KAWASHIMA-GINSBERG — DIRECTOR
  • LOUISE FIRESTONE — SECRETARY
  • MARIAH COOLEY — DIRECTOR
  • MELISSA SCHOLZ — CO-CHAIR
  • MICHAEL GOLDEN — TREASURER
  • RACHEL JACOBY — DIRECTOR
  • RICHARD PARKER — DIRECTOR
  • RUQUAN BROWN — DIRECTOR
  • TREVON BOSLEY — CO-CHAIR
relationships · 1

Who they work with

  • Change the Ref Partner — Collaborates with Change the Ref to create art installations addressing gun violence and loss.
strategies · 2

How they approach the work

Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.

  • Artistic Activism for Youth Engagement
    methodology: artistic_activism
    By using artistic expression, we increase youth participation in the gun violence prevention movement, because creative formats resonate more deeply with young people who may not identify with traditional activism.
  • Policy-Driven Advocacy for Legislative Change
    methodology: policy_driven_advocacy
    By advancing a comprehensive policy platform, we shape and lead legislative efforts on gun violence prevention, because coordinated policy advocacy creates systemic change at the institutional level.