named programs · 4 · from sources
What they call their work
Earn While You Learn Parenting Program
Offers free parenting education and resources, allowing participants to earn credits for maternity and baby items.
Free Pregnancy Testing
Provides confidential, no-cost urine pregnancy tests with 97 to 99% accuracy to women in New York.
PACE (Past Abortion Care and Education)
Provides post-abortion counseling and emotional support for women struggling with grief, depression, or other mental health effects following an abortion.
Ultrasound Referrals
Offers referrals for no-cost ultrasounds to confirm pregnancy viability, gestational age, and location following a positive pregnancy test.
activities · 4 groups
What they do
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Pregnancy Decision Counseling and Support 3 activities
- Options counseling for unplanned pregnanciesOffers free, confidential counseling with trained consultants who provide information on all pregnancy options—abortion, adoption, and parenting—supporting informed decision-making for individuals facing unplanned pregnancies.
- Post-abortion counseling and emotional support (PACE program)Provides post-abortion emotional and spiritual care through the PACE (Past Abortion Care and Education) program, including counseling, support groups, and Bible study for individuals experiencing distress after abortion.
- Referrals to adoption agenciesProvides referrals to adoption agencies for individuals considering adoption as an option for their unplanned pregnancy, integrated within broader options counseling services.
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Pregnancy Testing and Confirmation Services 2 activities
- Free and confidential pregnancy testingProvides free and confidential urine-based pregnancy testing with 97 to 99% accuracy. Testing is offered through walk-in or appointment-based services and is consistently highlighted across multiple sources as a core offering.
- Referrals for no-cost ultrasound and medical servicesFollowing a positive pregnancy test, provides referrals for no-cost ultrasound scans to confirm pregnancy viability and other medical services, ensuring clients receive necessary follow-up care.
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Parenting Education and Support Programs 1 activity
- Parenting education and client-choice boutique programOffers a structured parenting education program where participants earn points by completing prenatal and parenting classes, which they can redeem for maternity and baby items at a client-choice boutique, promoting preparedness and engagement.
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Volunteer Engagement and Capacity Support 1 activity
- Volunteer-staffed service model with private fundingDelivers all services through a volunteer-staffed operational model, funded entirely by private and corporate donations, ensuring services remain free and confidential in compliance with New York State law.
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financials · form 990EZ · fy2025
revenue
Total revenue$143K
Contributions & grants$82K57%
Program service revenue——
Investment income$100%
Other revenue$175
expenses
Total expenses$136K
Program expenses—
Admin / overhead—
Fundraising—
Salaries & benefits$43K
Grants paid out—
balance sheet
Total assets$100K
Cash—
Investments—
Liabilities—
Net assets$100K
6 years on record · 2020–2025 · YoY revenue +3.5%
leadership · form 990 part vii · fy2025
Who runs it
paid leadership · 1
| Name | Title | Hours/wk | Compensation |
|---|---|---|---|
| Arlene Bakke Rutuelo | Executive Dir. | 40 | $27K |
board members · 1
- Andrea DiVito — Director
relationships · 8
Who they work with
- Adoption Agency Partner — Provides information and referrals to adoption agencies.
- Care Net Network — Member of Care Net, an international network of pro-life pregnancy centers.
- Food & Drug Administration Government — References FDA approvals and safety information in educational materials about abortion.
- Mayo Clinic Partner — Cited as a source for information on miscarriage rates and pregnancy loss.
- Mayo Clinic Partner — Cites Mayo Clinic as a source for medical information on abortion procedures and risks.
- Pregnancy Care Center Network — Refers to its own services and staff as part of the organization's support structure for men facing unplanned pregnancy.
- Pregnancy Care Center Partner — Operates as a network or affiliate providing services under a shared mission for unplanned pregnancies.
- Pregnancy Care Center of New York Partner — Refers to its own services and programs in supporting women who choose to parent.
strategies · 3
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Client-Centered, Non-Coercive Counseling for Informed Decision-Makingmethodology: client-centered careBy providing nonjudgmental, confidential, and fact-based counseling on pregnancy options—including fetal development, medical details, and alternatives—we support informed decisions because emotional safety and access to accurate information empower autonomous choices.
- Faith-Based Emotional Support and Healingmethodology: faith-based ministryBy integrating Christian ministry principles into peer and post-abortion counseling, we provide emotional healing and relational support because spiritual framing and compassionate, non-judgmental care foster resilience and recovery within a pro-life worldview.
- Incentive-Based Education with Client Choicemethodology: incentive-based educationBy rewarding participation in prenatal and parenting education with redeemable points for baby and maternity supplies, we increase engagement and preparedness because tangible incentives reinforce positive behaviors and client autonomy in selecting needed items.