named programs · 4 · from sources
What they call their work
Fossil Fashion
Exposes the environmental impact of synthetic fibers derived from oil and gas in the fast-fashion industry, advocating for policy and corporate shifts away from fossil fuel-based textiles.
Greenwash
Investigates and exposes corporate greenwashing through research and public campaigns, including the platform greenwash.com, to increase transparency and accountability in sustainability claims.
Growing the Good
Focuses on reducing methane emissions from agriculture by holding large food companies accountable and promoting sustainable practices in the food sector.
Methane Action Tracker
Monitors and holds major food companies accountable for their methane emissions, aiming to drive reductions in agricultural greenhouse gases.
activities · 5 groups
What they do
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Climate Change Public Awareness & Advocacy 1 activity
- Advocacy to shift markets toward sustainable products and practicesLaunches public campaigns to shift market share from unsustainable to environmentally beneficial products, including efforts to stop retailers from selling krill-based supplements, promoting circular economy alternatives in the carpet industry, and challenging greenwashing across sectors. Uses media, reports, and direct outreach to influence corporate behavior and consumer awareness.
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Corporate Climate Accountability Initiatives 1 activity
- Conducting research on agricultural methane emissions and corporate accountabilityProduces in-depth reports and assessments analyzing methane emissions from major dairy, coffee, and food retail companies; evaluates investor engagement with methane as a climate risk; and publishes the Dairy and Coffee Methane Action Tracker to monitor corporate transparency and action. Research includes analysis of national climate plans, greenwashing narratives, and industry efforts to delay regulation.
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Toxic Chemicals and Plastics Reform 1 activity
- Investigating and exposing environmental impacts of the fashion industryConducts investigative research on the fashion industry’s reliance on synthetic fibers and fossil fuels; publishes reports on microplastic pollution from recycled polyester, greenwashing in certifications, and connections between fashion brands and Russian oil; assesses brand progress (or lack thereof) on circularity and sustainability; and produces multimedia content exposing waste in clothing take-back schemes and second-hand trade flows.
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Supply Chain Labor Rights Investigation and Advocacy 1 activity
- Research on deforestation and human rights in forest-risk commodity supply chainsLeads research initiatives to eliminate deforestation and human rights abuses in timber and other forest-risk commodities; conducts investigations into illegal logging and greenwashing; and manages the Forest 500 project, which assesses and publishes data on corporate and financial institution performance in addressing these issues.
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Uncategorized 2 activities
- Advocacy campaigns to reduce agricultural methane and promote climate policyRuns targeted advocacy campaigns such as the High Steaks campaign to pressure the European Commission on agricultural methane; publishes exposés on industry greenwashing and misinformation; issues open letters and press releases calling for regulatory action; and participates in international climate conferences like COP30 to challenge agribusiness influence on climate policy.
- Research on farmed fish sourcing and ocean sustainability in retail supply chainsConducts comparative assessments of supermarket policies on farmed fish sourcing across Europe; publishes country-specific reports in multiple languages evaluating retailer performance on ocean health, fish welfare, and sustainable aquaculture; highlights risks from using wild-caught fish in feed; and advocates for phasing out reduction fisheries that threaten marine ecosystems and food security.
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financials · form 990EZ · fy2024
revenue
Total revenue$4K
Contributions & grants$4K100%
Program service revenue$00%
Investment income$00%
Other revenue$0
expenses
Total expenses$4K
Program expenses100%
Admin / overhead0%
Fundraising0%
Salaries & benefits$0
Grants paid out$0
Largest expense lineProfessional Fees
balance sheet
Total assets$29K
Cash$29K
Investments$0
Liabilities$0
Net assets$29K
Liquid reserves97.3 mo
3 years on record · 2022–2024 · YoY revenue -99.1%
relationships · 15
Who they work with
- Dairy Methane Action Alliance Coalition — Member organization involved in dairy methane reduction initiatives.
- Deutsche Umwelthilfe (DUH) Partner — Collaborated on an investigation and report titled "Methane Unmasked" inspecting biogas plants in Denmark.
- Earthsight Partner — Senior Campaigner previously led major investigations at Earthsight, suggesting collaboration or alignment in investigative environmental advocacy.
- European Commission Government — Target of the High Steaks campaign urging action on agricultural methane emissions.
- European supermarket chains Partner — Subject of comparative policy assessments on farmed fish sourcing.
- Global Canopy Partner — Research Manager previously led key programs at Global Canopy, indicating a professional and programmatic link between the organizations.
- Greenpeace Partner — Multiple senior staff have prior leadership or research roles at Greenpeace; organization shares ideological and strategic continuity with Greenpeace campaigns.
- Institute for Agriculture and Trade Policy Partner — Co-published a report estimating methane emissions from major meat and dairy companies.
- Methane Matters Coalition Coalition — Member of the coalition; co-released reports and participated in advocacy efforts on agricultural methane.
- NGOs Partner — Partnership to create and support campaigns shifting market share toward sustainable solutions
- Nusa Urbancic Partner — Researcher affiliated with Changing Markets Foundation contributing to campaigns and reports.
- UK supermarkets Partner — Engaged through research and public scoring on their aquaculture sourcing practices.
- UNFCCC Government — Engaged with in the context of COP30 climate negotiations.
- other foundations Partner — Collaborates to create and support campaigns shifting market share toward sustainable solutions
- research organizations Partner — Partnership to create and support campaigns shifting market share toward sustainable solutions
strategies · 4
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Circular Economy and Policy Intervention to Redesign Systemsmethodology: circular economyBy applying circular economy principles and advocating for structural policies like Extended Producer Responsibility (EPR), we restructure incentives in industries such as fashion and aquaculture to reduce waste and resource consumption, because systemic regulatory and economic redesign is necessary to overcome entrenched linear production models.
- Exposing Greenwashing and Misinformation to Drive Accountabilitymethodology: expose_greenwashBy investigating and publicly exposing greenwashing narratives, misleading claims, and industry misinformation in high-impact sectors like fashion, meat/dairy, and agribusiness, we undermine corporate legitimacy and create pressure for systemic change, because public accountability and reputational risk motivate corporations and policymakers to reform practices.
- Market-Based Leverage for Systemic Transformationmethodology: market leverageBy advancing sustainable companies and applying pressure on major retailers, we shift market share toward responsible actors and away from unsustainable ones, because competitive market dynamics and corporate benchmarking create self-reinforcing momentum for broader industry reform and supportive policy change.
- Research-Driven Campaigning to Inform and Mobilize Actionmethodology: research-driven campaigningBy grounding advocacy campaigns in rigorous investigative research, we produce credible evidence that informs public discourse, influences policy forums, and mobilizes stakeholders, because data-backed narratives are more effective at challenging powerful interests and shifting policy outcomes.