irs program accomplishments · form 990 part iii · fy2024
What they reported doing
- #1 primary $1.60MSWD (STONEWALL DAY) - THROUGH VARIOUS PROGRAMS AND EVENTS, THE ORGANIZATION ACCELERATES AWARENESS AND SUPPORT FOR THE LGBTQ COMMUNITY VIA SOCIAL ADVOCACY AND COMMUNITY ENGAGEMENT IN ORDER TO ADVANCE THE FIGHT FOR FULL EQUALITY.
named programs · 3 · from sources
What they call their work
Stonewall Day (SWD)
Annual campaign and event series to accelerate awareness and support for the LGBTQ community through social advocacy and community engagement, commemorating the legacy of the Stonewall uprising
Stonewall National Monument Visitor Center (SNMVC)
Visitor center and programming hub at the historic Stonewall site dedicated to advancing LGBTQ equality through education, public engagement, and cultural events
Stonewall Rebels
Initiative that engages prominent LGBTQ+ activists, artists, and corporate leaders to elevate awareness and support for the Stonewall National Monument Visitor Center and related advocacy efforts
activities · 3 groups
What they do
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Cultural Facility Development and Management 1 activity
- Operate Stonewall National Monument Visitor CenterManages the Stonewall National Monument Visitor Center, the first LGBTQ+ visitor center within the National Park Service, which opened on June 28, 2024, to promote awareness, support, and full equality for the LGBTQ+ community through social advocacy and community engagement.
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LGBTQ+ Community Events and Celebrations 1 activity
- Produce and host Stonewall Day events and programmingProduces and hosts Stonewall Day, an annual benefit concert and live-streamed event commemorating the Stonewall Rebellion and advancing LGBTQ+ advocacy, including virtual Unplugged sessions and original content such as NFT art auctions, with record-breaking viewership on platforms like Twitch and over 2.1 million unique viewers reached.
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Uncategorized 1 activity
- Advocate for the establishment and recognition of the Stonewall National MonumentConducted advocacy campaigns to support the designation and recognition of the Stonewall National Monument, including mobilizing activists, influencers, and celebrities in social media efforts and raising over $90,000 to advance national awareness and engagement.
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financials · form 990 · fy2024
revenue
Total revenue$6.30M
Contributions & grants$6.37M101%
Program service revenue$1K0%
Investment income$210%
Other revenue$-68K
expenses
Total expenses$4.50M
Program expenses81%
Admin / overhead14%
Fundraising5%
Salaries & benefits$634K
Grants paid out$3K
Largest expense lineCompensation
balance sheet
Total assets$6.68M
Cash$978K
Investments$0
Liabilities$2.34M
Net assets$4.34M
Liquid reserves2.6 mo
3 years on record · 2020–2024 · YoY revenue +72.1%
leadership · form 990 part vii · fy2024
Who runs it
paid leadership · 2
| Name | Title | Hours/wk | Compensation |
|---|---|---|---|
| DIANA RODRIGUEZ | FOUNDER & CHIEF EXECUTIVE OFFICER | 40 | $234K |
| EFRAIN GUERRERO | EXECUTIVE DIRECTOR | 40 | $142K |
board members · 4
- ANN MARIE GOTHARD — PRESIDENT
- LISA WINNING — VICE-PRESIDENT
- MARC ELIOTT WARNER — TREASURER
- TOM GARRUTO — SECRETARY
relationships · 17
Who they work with
- Clinton Foundation Partner — Chelsea Clinton, Vice Chair of the Clinton Foundation, is listed as a Stonewall Day Ambassador, indicating a partnership through leadership involvement.
- Feel Something Foundation Partner — Partnered with Feel Something Foundation to present the Stonewall Day lineup curated by Adam Lambert.
- GLAAD Partner — Partnered with GLAAD for the third consecutive year to manage media and press for Stonewall Day.
- National Parks Conservation Association Partner — Collaborated with Pride Live on the national campaign to establish the Stonewall National Monument.
- National Parks Service Partner — Collaborated with Pride Live to support the establishment of the Stonewall National Monument.
- Parsons School of Design Partner — Collaborated with Pride Live on a student-led exhibit modeling programming for the Stonewall National Monument Visitor Center.
- Pride Media, Inc. Partner — Diane Anderson-Minshall, CEO and Editorial Director of Pride Media, Inc., is listed as a Stonewall Day Ambassador, indicating a partnership through leadership involvement.
- SAG-AFTRA Partner — Duncan Crabtree-Ireland, National Executive Director & Chief Negotiator of SAG-AFTRA, is listed as a Stonewall Day Ambassador, indicating a partnership through leadership involvement.
- Stonewall Inn Partner — Hosted a surprise performance by Madonna for the 50th anniversary of the Stonewall Rebellion in partnership with Pride Live.
- Stonewall National Monument Visitor Center Partner — Co-founded and supported by Pride Live in establishing the first LGBTQ+ visitor center within the National Park Service
- Stonewall National Monument Visitor Center Partner — Collaborates on visitor engagement and awareness initiatives related to the Stonewall National Monument.
- Stonewall National Monument Visitor Center Partner — Collaborates to elevate awareness and support for the visitor center through the "Stonewall Rebels" initiative.
- The New School Partner — Partnered with Pride Live on a collaborative exhibit project through its Parsons School of Design.
- TransLash Partner — Imara Jones, Founder of TransLash and beneficiary of Stonewall Day 2021, is listed as an ambassador, indicating a partnership and prior grant relationship.
- TransLash Partner — Recognized TransLash as a beneficiary organization continuing the Stonewall legacy through its work.
- TransTechSocial Partner — Recognized TransTechSocial as a beneficiary organization continuing the Stonewall legacy through its work.
- White House Office of Public Engagement Partner — Collaborates with officials from the White House Office of Public Engagement as participants in Stonewall Day Unplugged discussions.
strategies · 5
How they approach the work
Named approaches extracted from this org’s sources. Where others share an approach, follow it to see the full set of orgs running it.
- Influencer and Celebrity Engagement for Visibility and Fundraising 19 orgsmethodology: influencer-engagementBy engaging high-profile LGBTQ+ leaders, activists, and celebrities through social media and public campaigns, we mobilize broad public support and raise funds, because cultural influence and visibility drive engagement and resource generation for advocacy and historic preservation.shared approach: Visibility Through Affirmation →
- Queer Space as Site of Renewal and Resistance 19 orgsmethodology: queer-space-as-renewalBy designing exhibits and experiences that frame the Stonewall National Monument as a site of rest and resistance, we re-energize queer activism, because physical and symbolic spaces of historical struggle foster personal and collective renewal.shared approach: Visibility Through Affirmation →
- Social Advocacy and Community Engagement 19 orgsmethodology: social_advocacy_and_community_engagementBy combining social advocacy with community engagement, we accelerate awareness and support for LGBTQ+ equality, because grassroots mobilization and public campaigns create sustained cultural and political change.shared approach: Visibility Through Affirmation →
- Community-Centered Partnerships with Marginalized Groupsmethodology: community-centered_partnershipsBy partnering directly with marginalized and underrepresented LGBTQ+ organizations, we amplify impact and advance equity, because leadership from within vulnerable communities ensures authentic representation and structural inclusion.
- Digital and Virtual Engagement for Intergenerational Legacy Transmissionmethodology: digital-engagement-for-historical-legacyBy using digital platforms and virtual programming, we connect younger generations with the historical legacy of the Stonewall uprising and amplify marginalized voices, because accessible, media-driven storytelling fosters intergenerational continuity and broadens participation in queer activism.